MCV/DEVELOP News, events, research and jobs from the games industry
Next year’s Games Convention Online event will take place from July 8-11, 2010. And event organisers Leipziger Messe have added another day to the event, with a growing number of companies using the show to discuss business strategies and strike partnerships. This is our response to the specific request of …
Read More »AUSTRALIA: Attorney-general seeks MW2 ban
South Australian attorney-general Michael Atkinson is to appeal against Modern Warfare 2’s 15+ rating in the country. Atkinson accused the Australian classification board (OFLC) of trying to ‘get games under the radar’ on a national radio program, and called it’s decision to approve Modern Warfare 2 ‘wrong’. He later told …
Read More »Sega ramps up Bayonetta campaign with new demo
Sega is ramping up its PR for the critically acclaimed Bayonetta with a demo, which will hit Xbox Live Marketplace and PSN in Europe and America on December 3rd. The game has received huge critical praise already since its Japanese release, including a 10/10 in Edge and a 40/40 from …
Read More »US: Denise Kaigler leaves Nintendo
Nintendo of America’s Denise Kaigler has left Nintendo to spend more time with her family. She had worked as as the firm’s vice president of corporate affairs. The firm is now seeking a replacement. A Nintendo statement read: Denise Kaigler has been a valuable part of the Nintendo of America …
Read More »Brad Pitt grabs Dark Void movie rights
Brad Pitt’s production company Plan B Entertainment has secured the rights to develop a movie based on Capcom’s Dark Void. Dark Void launches on PS3, Xbox 360 and PC on January 22nd next year, and the movie will be developed as a sci-fi action franchise. Pitt is also set to …
Read More »Bright future for games media
Were you surprised to pick up the Rising Star GMA Award? Yes – when you’re up against guys who are doing a really great job, as all the other nominees are, then you never come into these things thinking you’re going to win. Every one of the other nominees has …
Read More »US: Toys R Us offers hardware trade-ins
Toys R Us in North America had added video game consoles to its pre-owned offer. Consumers can now trade-in hardware at the service desk, and will receive a Toys R Us gift card that can be used at Toys R Us and Babies R Us stores, as well as on …
Read More »Ubisoft and LoveFilm partner for AC2 campaign
LoveFilm and Ubisoft have teamed up to promote the release of Assassin’s Creed II, which hits shelves this week. Pre-roll trailers, overlays and a microsite can be found on Lovefilm.com, while 350,000 branded envelopes, will be distributed via rental titles to LoveFilm members. Our marketing partnership with Ubisoft for the …
Read More »No More Heroes coming to 360/PS3
No More Heroes will hit Xbox 360 and PlayStation 3 in Japan early next year, Famitsu has revealed. Entitled No More Heroes: Heroes’ Paradise, the game will hit shelves in February and will feature several updates over the Wii original, such as improved visuals, extra modes and will also remove …
Read More »Government lays out piracy battleplan
The UK Government has detailed its plans to combat piracy as a part of its Digital Economy Bill. The proposed bill was revealed during The Queen’s speech, and involves a two-stage process. Firstly, the Government will attempt to educate users on file-sharing, and those that are identified as illegal file-sharers …
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