Black Friday is a US sales event. It signals the end of Thanksgiving and the start of the Christmas sales rush. That is where it stayed for more than a decade, until Amazon decided to run Black Friday promotions across Europe. A few other retailers followed and then, in 2014, …
Read More »Welcome to the Fun House
Iam the vice president of Fun House, which is probably the best job title a person can have.” Patrick Plourde sounds like the boss of a kids’ play park, or a classic 1990s children’s TV show, and, to the team at Ubisoft Montreal, what he actually does isn’t that far …
Read More »Payout: Fallout 4 smashes 500,000 units in a week
Bethesda’s Fallout is one of just four IPs to have sold more than half a million units in a week in the UK. Fallout 4 smashed the 500,000 barrier, generating more than 24m in revenue, and that’s without counting digital sales via Steam, PSN or Xbox Live. The data, courtesy …
Read More »Take-Two: ‘GTA Online success won’t change our strategy’
Take-Two CEO Strauss Zelnick says the publisher will continue to launch multiple triple-A boxed games a year, despite the rapid growth of its digital business. For its second financial quarter, Take-Two revealed that 39 per cent of its revenue comes from digital content – primarily driven by Grand Theft Auto …
Read More »UK games retail banks on blockbusters as sales stumble
Call of Duty, Fallout and Star Wars Battlefront must deliver if UK games retail is to turn around a difficult 2015. According to GfK Chart-Track data, physical UK game sales are down 8.5 per cent so far this year. October was a particular disappointment, with sales slumping 24 per cent …
Read More »Over 300 GAME Stores opening at midnight for Fallout 4
GAME is planning mass midnight openings for next week’s Fallout 4. The firm says prizes will be up for grabs with a Cosplay Competition, while giveaways of a Vault Boy mask and Vault Boy t-shirt will be available with any Fallout 4 pirchase. The firm is also pushing its new …
Read More »UKIE details how to boost UK games industry by £1bn
Games trade body UKIE has laid out a list of Government recommendations that would boost the industry by 1bn by 2020. The report – ‘a blueprint for growth’ – was unveiled at a high-level Parliament event on Tuesday this week. Independently created by Olsberg SPI on behalf of UKIE, the …
Read More »Quarter of gamers holding off purchases until Black Friday
Almost a quarter of PS4, Xbox One and Wii U owners are waiting for a Black Friday bonanza before buying games. That data is courtesy of Ipsos Mori’s GameTrack research, conducted on behalf of MCV. The figures showed that – across all types of gamers – 16 per cent say …
Read More »Halo 5 made more money in first 24 hours than Spectre
007 may have a licence to kill, but it was Master Chief that emerged triumphant in last week’s battle of the brands. Halo 5: Guardians generated 7.7m during its first 24 hours on sale, Xbox has announced, beating the Box Office opening for the new James Bond movie Spectre. The …
Read More »Entry for MCV’s Games Directory ends this week
MCV’s vital guide to key UK games agencies and services will return next month, and deadline for entries is this week. Now simply called the Directory, this is an interactive website and printed book that will featurethe best names in Quality Assurance, Localisation, Public Relations, Creative Agencies, Payment Methods, Recruitment, …
Read More »
MCV/DEVELOP News, events, research and jobs from the games industry