MCV/DEVELOP News, events, research and jobs from the games industry
Birmingham NEC is just the start of a proposed global expansion for Insomnia. Event organiser Multiplay – which was acquired by GAME in a 20m deal in March – runs Insomnia three times a year. It has historically taken place at Coventry’s Ricoh Arena. It has now outgrown that venue, …
Read More »More free-to-play titles will fall foul of ASA, predicts Lovell
More free-to-play games will be criticised by the Advertising Standards Authority for trying to ‘exhort’ money from children. That’s what Nicholas Lovell, director of Gamesbrief and leading consultant on freemium games, predicts. Last week, the ASA ruled against 55Pixels’ Bin Weevils and Mind Candy’s Moshi Monsters for trying to persuade …
Read More »Hip to be Square: US and EU boss Phil Rogers on the publisher’s huge line-up
It’s an all-star line-up from Square Enix over the next six months, with the return of Tomb Raider, Just Cause, Hitman and Deus Ex. We speak with Europe and Americas CEO Phil Rogers about managing expectations in a perpetually changing games industry It feels like Square Enix is in a …
Read More »GAME boosts events business with Multiplay expansion
Multiplay is growing its Insomnia events by almost ten times their current size. The eSports festival – which currently takes place three times a year – is moving from Coventry’s Ricoh Arena to Birmingham’s NEC starting from this December. The GAME-owned Multiplay has signed a three-year deal with the NEC …
Read More »Games press joins call for digital charts
The biggest names in the games media have joined MCV’s call for digital data to be included in the games charts. The Digital Counts campaign launched last week with an open letter to games publishers and platform holders, calling on them to share their data so that an accurate games …
Read More »GamesAid voting starts next week
The UK games industry can decide which charities will receive a record-breaking amount of money from GamesAid next week. From September 7th for one week, GamesAid members can vote from a list of charities that have already been put forward by the games industry. Due diligence to ensure the charities …
Read More »Dovetail Games Fishing set to officially launch in October
UK publisher Dovetail will launch its fishing game this Q4. Due to arrive in late October, Dovetail Games Fishing has been built using Unreal Engine 4. It was made available via Steam Early Access in November 2014, and will be removed from the platform on September 8th. Players can still …
Read More »XCOM 2 delayed until 2016
Quite possibly the most eager anticipated PC game of Christmas has been delayed. XCOM 2, the sequel to the excellent 2012 game XCOM: Enemy Unknown (which was itself a remake of the equally bloody good UFO: Enemy Unknown) will now be arriving on February 5th, 2016. It’s a disappointment to …
Read More »Toys-to-life war: Disney Infinity 3.0
Disney Infinity is currently the most popular toys-to-life game in the UK. And this year’s title is generating a lot of attention due to the inclusion of one major brand – Star Wars. Disney Infinity 3.0 will feature three Star Wars ‘Play Sets’: one inspired by the prequel movies, another …
Read More »Toys-to-life war: Skylanders Superchargers
Last year, MCV predicted that Skylanders would struggle in the face of Disney Infinity 2.0. We were quite critical, but although Disney’s game did outsell Skylanders in the UK, the Activision franchise still performed well overall. In fact, it is still the No.1 toys-to-life game globally. We’re thrilled to have …
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