MCV/DEVELOP News, events, research and jobs from the games industry
US iOS gamers will be able to pick up EA’s new title Spy Mouse for free thanks to a partnership with Starbucks. The deal coincides with the coffee shop chain’s existing Pick of the Week promotion, which gives customers a free code that can be redeemed in the iTunes Store …
Read More »Steve Jobs ‘the greatest CEO of all time’
Apple's core is lionised by the industry elite as tributes flood in
Read More »EA blocks Porsche inclusion in Forza 4
Iconic German car brand Porsche will not feature in Microsoft’s Forza 4 following EA’s unwillingness to strike a deal with Microsoft. EA has for some years owned a sub-licensing deal with Porsche regarding video game rights to the manufacturer. EA and Microsoft successfully negotiated a deal that saw Porsche included …
Read More »This year’s FIFA ad debuts on Sunday
EA’s annual all-star FIFA ad has become somewhat of a tradition, and this Sunday the UK public will get their first look at this year’s version. Running under the tag line FIFA 12 – Love Football, Play Football”, the ad will debut during the Manchester United and Arsenal match this …
Read More »Theme Park returns with free-to-play iOS game
Electronic Arts is reviving the classic Theme Park series as a freemium game on iPhone and iPad this year. Also simply titled Theme Park, the game app will be a brand new entry in the long-running series. It will feature a 3D engine and touch-screen controls, according to Digital Spy. …
Read More »EA chases freemium craze with iOS Theme Park
Bullfrog classic reborn on mobile devices
Read More »EA says thanks but no thanks to Activison’s call for calm
Just last week Activision’s Eric Hirshberg called out EA for trash talking the Call of Duty series. Can you imagine the head of Dreamworks animation coming out with a new movie and going to the press and saying that he wants Toy Story to ‘rot from the core’?”, the exec …
Read More »GAMESCOM: Did you miss anything?
The sun has set on another Gamescom, with only the consumer days left to go, but did you keep up with the week’s announcements? No? Well, fear not. Below, MCV provides a complete round-up of all the news to emerge from Gamescom over the past few days. SONYSony: Vita will …
Read More »The Sims Social goes live
The game that many think could be EA’s killer social gaming IP is out of beta and has gone live. The publisher says that the free-to-play Facebook game already has just short of 5m monthly active users. The game itself, which was developed by EA-owned studio Playfish, combines the iconic …
Read More »Activision calls for calm in EA feud
GAMESCOM: The games industry is no stranger to public bickering. And as much as the media (secretly) loves it, Activision publishing boss Eric Hirshberg has called for calm. It’s one thing to want your game to succeed and another thing to actively, publicly say you want other games to fail," …
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