Tag Archives: EA

Online Pass generates $10m-$15m for EA

Electronic Arts may have invited negativity over the past year with its divisive Online Pass system, but it has turned out to be a nice little earner for the firm. During this week’s Citi 2011 Tech Conference in New York, EA CFO Eric Brown discussed the impact of its one-time …

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Battlefield 3 tops 1.25m pre-orders

Around 1.25m consumers have put down pre-orders for EA’s upcoming FPS Battlefield 3, says CFO Eric Brown. He announced the milestone at the Citi 2011 Tech Conference yesterday, reports Gamasutra. "To date we have about 1.25m pre-orders on Battlefield 3, so it’s still well ahead of its predecessor title, Battlefield: …

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MS prepares FIFA-branded XBL cards

Microsoft is to lend the FIFA branding to two new Xbox Live Points Cards. The first SKU will offer both 12 months Xbox Live Gold membership as well as 800 Microsoft Points. The second is a 2100 MSP card. Both carry the image of FIFA 12’s UK cover stars Wayne …

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Star Wars: The Old Republic beta delayed in Europe

The European version of the Star Wars: The Old Republic beta has been delayed. No new date has been announced. Fans are still waiting for a firm release date for the actual game. "Firstly, there’s a new build of the game on the horizon,” community manager Chris Collins clarified on …

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Florin becomes Innogames chairman

Gerhard Florin, one of several high profile directors to have resigned from EA since March, has emerged as chairman of browser games firm Innogames. Florin previously worked as executive vice president at Electronic Arts and was responsible for sales, marketing and distribution across Western Europe. Recent directors and bosses to …

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No premium online service for Battlefield 3

EA will not charge users for Battlefield 3’s Battlelog network unlike Activision’s Call of Duty Elite which includes a paid-for service. The latter allows players to access the online service for free but also charges 34.99 per year for an upgraded version. This includes 20 pieces of DLC over nine …

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Andy Murray to front Grand Slam Tennis 2

Britain’s number one tennis superstar Andy Murray can be the Wayne Rooney of Grand Slam Tennis 2, says EA. The publisher has acquired the in-game licence for players including Roger Federer and Murray. And these tennis aces will be used to push the game ahead of its 2012 release on …

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