Tag Archives: EA

Electronic Arts has extended its agreement with video game advertising network, Massive. Massive is a wholly owned subsidiary of Microsoft, and the new deal allows advertisers to engage with EA’s audience through its roster of games on Xbox 360 and PC. EA games that will be available in the Massive …

EA’s ‘hostile’ bid for Take Two may hit a snag when it comes to approaching individual shareholders – because many are experienced short-term investors that believe they can push the publisher’s offer skywards. That’s according to The New York Times, which reports that ‘there has been a considerable turnover in …

The new big name and EA HQ will lead EA’s global publishing organization, corporate communications and government affairs, as well as the online, central development and technology teams. Pleasants begins immediately and reports to EA CEO John Riccitiello. EA is billing its new big cheese as ‘a leader in consumer …

CEO of Electronic Arts John Riccitiello has cautioned Take Two’s Board against trying to dissuade its stakeholders from accepting EA’s ‘hostile’ offer for the firm – warning that the move could have a devastating effect on the publisher’s shares. Take Two yesterday urged its shareholders to ‘take no action’ over …

Electronic Arts CEO John Riccitiello has said that Rockstar is the publisher’s primary interest” in its bid to acquire Take Two. EA’s buyout of Take Two became a much stronger possibility yesterday – as the US mega-publisher went ‘hostile’ by approaching individual shareholders with a tender offer of $26 per …

Chance to add more "great developers" to EA stable has spurred Take 2 takeover attempt says CEO

Electronic Arts is targeting Take Two’s shareholders with a tender offer to acquire outstanding stock for $26 each – the price it offered the company in its buyout bid last month . The cash bid is worth $2 billion. According to the Wall Street Journal , ‘the move signals that …

In the wake of last night’s financial report from Rockstar-owning Take Two, Wedbush Morgan analyst Michael Pachter has stated that the upcoming financial uplift that will accompany the release of GTAIV is not enough to hide the problems faced by the publisher. Take Two is pretty much the same company …

Following Take Two’s financial results last night , leading games analyst Michael Pachter has said he is unimpressed with the results, though he does expect GTAIV to be an overwhelming success. We are relatively unimpressed with Take Two’s lineup for the next financial year with the glaring exception of GTA …

As the ‘will they won’t they’ saga surrounding EA’s proposed takeover of Rockstar-owning Take Two continues , two major Take Two shareholders have cut their stake in the publisher, Reuters reports. Oppenheimer Funds has cut its stake from 23 per cent, or 8.8 million shares, to just 11.5 per cent, …