More women are talking about E3 on social media than ever before, according to new figures from Facebook. Over the past 30 days, 43m people made 115m E3-related Facebook posts, likes and comments, with women making up 35 per cent of those interactions. This is up from just 10 per …
Read More »Facebook on maximising the reach of your campaigns
The games market is always changing and games marketing has always changed with it. But with ever-increasing post-launch revenues, it seems there’s something more symbiotic between the design and content of the games and the campaigns that support them. We sit down with Tarquin Henderson, head of EMEA console gaming …
Read More »Facebook to hold first public activation at E3 2017
For the first time ever, Facebook will have a public presence at E3, the company has announced. Taking place between June 13th and 15th, the company will be hosting a public consumer activation in West Hall to celebrate Facebook’s worldwide gaming community. Dubbed ‘Raise Your Game,’ Facebook’s E3 activation will …
Read More »Facebook and ESL announce Facebook Live streaming deal
Facebook have signed a livestreaming deal with ESL that will see Facebook streaming over 5,500 hours of esports via its Facebook Live service, including their IEM and ESL One events. Spotted by PCGamesN, Facebook will partner with ESL to create unique esports content for the platform, including backstage Q&A’s with …
Read More »Team Dignitas moves away from Twitch exclusivity, will stream on Facebook as well
Team Dignitas has moved away from exclusively streaming on Twitch and will now stream on Facebook Live as well. The first Facebook Live stream from the team came last night, when League of Legends players Chan-ho “Ssumday” Kim and Sang-hyun “Chaser” Lee held an AMA on the platform. Later today …
Read More »Facebook announce Michael Hillman as new Oculus head of hardware
Hillman is an Apple design veteran
Read More »Facebook Live now available on desktop and laptop computers
Facebook’s broadcasting and streaming feature, Facebook Live, is now available to use on desktop and laptop computers. For some time now the feature has only given users the ability to share live video content through their phones and mobile devices. Now, with the new changes to Facebook Live on PCs, …
Read More »ZeniMax wants to block Oculus Rift sales
The ongoing feud between ZeniMax and Oculus is on the verge of getting even nastier. Documents filed with a Texas court last week ask that sales of the Oculus Rift and any associated software be halted. This follows ZeniMax being awarded $500m earlier this month after it was found that …
Read More »Facebook to close 200 Oculus Rift demo stations in the US
200 Oculus Rift demo stations are to be closed at Best Buy stores in the US, according to the Business Insider. The website reports that Facebook ordered the closure of its VR corners due to store performance,” according to an internal memo. An anonymous Best Buy worker told BI that …
Read More »ZeniMax awarded $500m in Oculus lawsuit
The ZeniMax vs Oculus trial is coming to an end as the jury awarded ZeniMax $500m (around 394m) after they found Oculus violated a non-disclosure agreement (NDA). ZeniMax initially asked for $4bn ($2bn in compensation and $2bn in damages) but the jury decided against it as Oculus was found not …
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