HMV’s CEO Simon Fox has backed calls for Internet Service Providers to do more to prevent illegal downloading of copyright material. Fox echoed statements made by Nintendo head of piracy Neil Boyd, who said ISPs are in an ideal position to deal with infringements.” The Government last week introduced proposals …
Read More »Channel 4 ramps up game funding
TV giant Channel 4 has invested a multi-million pound figure in the development of its own Xbox and PC games. The broadcaster, famous for shows like Big Brother and Skins, has turned to gaming as a way to reach new audiences as part of its educational content remit, according to …
Read More »Namco Sounds debuts on iTunes
Gaming is already a major force on the App Store arm of Apple’s iTunes, but now Namco Bandai wants our sector to make a bigger mark on the established MP3 arm of the service. Namco Sounds, a new music label from the long-time games publisher, aims to bring a number …
Read More »SCE Asia President to keynote GC Asia
Tetsuhiko Yasuda to tackle content development in South East Asia
Read More »Sega sticks by mature Wii releases
Sega has vowed to plough on with its strategy of creating adult games for Wii – despite the commercial failure of MadWorld earlier this year. The Platinum Games-developed title did not make an impact on the UK and US charts, but won critical praise and heavy marketing support. However, Sega …
Read More »New music means new audiences
Record giant EMI has called on game makers to feature more new artists in titles such as Rock Band and Guitar Hero to attract the younger user. The British music company, manages new artists including Babyshambles, Lily Allen and Bat For Lashes, as well as classic acts such as The …
Read More »EBS Benelux snaps up Favour Games
European distributor EBS Benelux has acquired independent rival Favour Games. The takeover comes as EBS moves to strengthen its position as a distributor of home and portable entertainment products in the Benelux region. We are very excited and proud to welcome Favour Games into the EBS family,” said EBS Benelux …
Read More »Moore: Games marketing must move on
EA Sports president Peter Moore has warned the publishing community against using traditional logic when marketing their games – which he believes offers too little, too late to succeed. Discussing EA Sports’ turnaround since he joined the label two years ago, Moore said that publishers were still making major mistakes …
Read More »Fitness First flexes games licence
International gym giant Fitness First has increased its presence in the ‘healthy gaming’ sector with a new range of official peripherals. In May, the firm put its name to Black Bean and Ubisoft’s Wii fitness title New-U, due for release next month. The publishers claim that NewU is the first …
Read More »Borderlands can rival GTA  and Halo
2K believes its new IP Borderlands can stand shoulder-to-shoulder” with this Christmas’ biggest games, which include Call of Duty, Halo and GTA. The Bioshock publisher told MCV that it hopes Borderlands can become a long-term franchise for the firm, and may even spawn a new genre of shooter. Borderlands is …
Read More »
MCV/DEVELOP News, events, research and jobs from the games industry