Tag Archives: licensing

It’s going to be a Mario Kart Christmas if Nintendo gets their way, as the firm has teamed up with Tomy for a range of new toys. Ahead of the release of Mario Kart 7 on 3DS, Tomy is launching a selection of themed K’Nex sets, inspired by the previous …

Long-term industry face and EA founder Trip Hawkins has revisited the two-decade old debate about platform holder software licensing, blaming it for the death of creativity in the modern market. I think we actually had our golden age when game development was using floppy disks and it was an open …

Sergio Pimentel joins audio production house to head up new music supervision arm

Clothes, accessories and fitness apparel based on the Just Dance franchise are on their way to shops. Publisher Ubisoft has signed up Copyright Promotions Licensing Group (CPLG) as its European licensing agency. The firm will handle Ubisoft’s casual range, including Just Dance, Rabbids and Imagine. The casual-focused Imagine brand – …

Ubisoft has appointed Copyright Promotions Licensing Group (CPLG) as its European licensing agent for its Rabbids, Imagine and Just Dance brands. The firm will look after existing licensing programmes and seek new markets in which to take the brands. These include launching Just Dance-branded clothes and fitness accessories. Ubisoft is …

Sega Europe will up the ante of its licensing program this year, securing new merchandising deals for its hottest properties, such as Sonic The Hedgehog. To drive this renewed effort, the publisher has hired Sissel Henno as head of licensing. She will head up the department, working with current partners …

Long-running publisher Atari has hired two new senior managers to bolster its US operations. Lee Jacobson joins as senior VP of licensing and digital publishing and will oversee worldwide licensing and IP partnerships. The former Midway VP will report to Atari’s president and deputy CEO Jim Wilson. The publisher has …

Cheyenne Mountain Entertainment has lost the licence for Stargate –which could spell the end for its MMO Stargate Worlds. The company was issued a notice of termination by licence owners MGM Studios last week, according to Nerdvana. The game was originally announced in 2006 but very little has been seen …

Following the news earlier of its agreement to extend its deal for the UFC video games licence, THQ has also confirmed as extension to its partnership with Nickelodeon to make games based on the SpongeBob SquarePants licence. THQ has been at the helm of SpongeBob’s gaming career since 2002 and …

With two successful console games under its belt, publisher THQ has announced that its deal with Zuffa for the rights to video games based on the Ultimate Fighting Championship IP has been extended to 2018. The rights allow THQ to make UFC games on all current and next-generation consoles as …