MCV/DEVELOP News, events, research and jobs from the games industry
A lot has been written about PlayStation’s remarkable journey over the last few years. It has turned PS3 into a winner after a tumultuous launch, and has seemingly denied Xbox an easy win on the start of the next generation. But its real victory lately has been reengaging with the …
Read More »3D Realms withdraws Gearbox lawsuit
3D Realms’s lawsuit against Duke Nukem Forever co-developer Gearbox ended today when the company voluntarily withdrew its complaint. The legal rowbegan in Junewhen 3D Realms claimed that Gearbox owed some $2 million in unpaid royalties as part of the 2010 agreement that gave the studio license for the Duke Nukem …
Read More »The evolution of the marketing manager
OPM’s Jordan Adcock examines the changing role of marketing jobs: Over past years the way we are required to market our products has altered significantly. With the gaming industry ever-growing there is a constant need to evolve, finding new ways to target players and increase revenue. The way that the …
Read More »UK studio Criterion reduced to 15 devs
Burnout developer Criterion has shrunk to a team of 15 developers as the majority of the studio works on Need for Speed: Rivals as Ghost UK. In a series of tweets, Criterion creative director Alex Ward clarified the status of the Guildford developer, and said most of the studio was …
Read More »Developers want UK trade union
A group from the UK games industry has today established Dev Union, which hopes to encourage debate around the establishment of a UK trade union for those in the games industry. The proposed trade union would be called the UK Video Game Workers Association. "The Idea of a Union was …
Read More »SOURCEBOOK: Generation Media
Our series of profiles of leading games service and creative firms continues with Generation Media. Generation Media Sector:Creative & Promotional ServicesYear Established: 2001Number of employees: 10 – 15Address: 4 Grafton Mews, London, W1T 5JEPhone number:0207 255 4650 Key contacts: Dean Weller – dean.weller@generationmedia.co.ukLisa Morgan – lisa.morgan@generationmedia.co.ukJonathan Chambers – jonathan.chambers@generationmedia.co.ukMartin Doyle …
Read More »Namco Bandai readies elaborate F1 campaign
A major TV campaign and an Oxford Street stunt will form part of the marketing blitz for F1 2013. The game will appear on UK sport and lifestyle channels, including Sky Sports and Dave. Namco Bandai and Codemasters have also booked video spots on IGN, Autosport and Top Gear. Meanwhile, …
Read More »Call of Duty: Strike Team tops iPad chart
Activision has topped the iPad chart with mobile Call of Duty entry, Strike Team. The publisher made no mention of the British-developed Strike Force following its arrival on the iOS app store last week. But the game has certainly made a splash amongst mobile gamers during its first week on …
Read More »Activision hires lobbyists to counter violent games bill
Activision-Blizzard has asked a lobbying group to tackle a Senate bill that calls on Congress to investigate the effects of violent video games on children. The Violent Content Research Act was first introduced by West Virginia Senator Jay Rockefeller in December of last year, and called for the national academy …
Read More »Just Dance eclipses 5m UK sales
Just Dance has now sold over 5m units in the UK, says Ubisoft. The firm revealed the stat ahead of the launch of the next Just Dance title – Just Dance 2014. The multi-platform hit has generated most of its sales from Nintendo Wii. Nintendo’s home console business has struggled …
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