Tag Archives: mcvuk

FIFA 09 details revealed

Electronic Arts has unveiled new details about its flagship football title FIFA 09, which it claims has been designed to ‘take advantage of the hardware specifications of each available platform’. The publisher also claims that the title has over 250 additions and enhancements to the core gameplay seen in its …

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Fighting the flab

We’ve all been guilty of gorging on artery-choking slop after a night on the ale. It’s one of the satisfyingly defiant joys of living in an age when getting told to avoid fatty food makes those indulgences even more appealing. But it’s a dangerous game to play. Too many visits …

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Credit crunch: Analyst opinion, part two

During an economic slump when consumers feel the need to tighten their belts, paradoxically the sales of alcohol and cigarettes, the amount of gambling and also cinema attendance all rise for consumers. Games are a cost-effective form of entertainment per hour and are a satisfying impulse buy when consumers are …

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‘Why GTA IV is no Godfather’

Respected novelist Junot Diaz has said that GTA IV is no equal to classic US dramas The Sopranos and The Godfather. Pulitzer Prize winner Diaz called the game ‘art’ in a piece in the Wall Street Journal, but said it was not the revolution”. Diaz opened his opinion piece by …

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Activision boss calls for console price cuts

Activision CEO Bobby Kotick has talked of his fear that the cost of hardware in today’s market may be prohibitive” to new customers. Speaking to The Times, Kotick said that platform holders are going to have to think about reducing their prices” – later revealing that he estimated the adult …

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Guitar Hero action figures on the way

McFarlane Toys is expanding its range of action figures after inking a deal with video games publisher Activision to produce collectables based on the smash hit Guitar Hero. Arriving in the US from November, the most popular characters will be represented in the first wave of figures. These will include …

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EA vet moves into iPhone games

Just over a week after his departure from EA was announced, Neil Young has unveiled his new venture – a new firm dedicated to publishing games for the iPhone and other high-end mobile platforms. Called ng:moco, the new venture is pitched to seize the emerging opportunity on the increasingly-popular Apple …

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Games push HMV profit up 25%

HMV has enjoyed more than 25 per cent year-on-year growth in profit, thanks to surging sales of video games. The Group’s pre-tax profit increased 25.2 percent to 56.6 million for the year to April 26th, with the retailer ahead of plan after one year of its three-year turnaround strategy. HMV …

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EURO CHARTS: MGS4 rules the roost

Konami’s Metal Gear Solid 4: Guns of the Patriots is sitting proudly atop three of the leading sales charts in Europe this week. For the week ending June 22nd, the stealth-action classic is No.1 in Spain, Germany and Sweden. According to Next-Gen.biz, MGS4 has already sold more than one million …

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Eidos UK: Internal PR is alive and well

Eidos has promised the UK games media that it still has a working internal PR team, after reports suggested it had gutted its communications department. Online reports posted today quote PR executives at the company suggesting that the recent decision to enlist Barrington Harvey as a third-party agency meant that …

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