Tag Archives: Microsoft

Shane Kim: We dont have a new game as big as Halo 3

Microsoft’s newly-promoted corporate VP of entertainment strategy and business development Shane Kim has admitted that Xbox 360 doesn’t have an exclusive as big as Halo 3 this year – but put his faith in Gears Of War 2 and Fable 2 to enjoy "huge" sales. Kim said he expected Xbox …

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Xbox global marketing boss leaves Microsoft

Microsoft’s corporate VP of global marketing Jeff Bell is to leave the company at the end of the summer. In the interim – while Microsoft searches for Bell’s replacement – his team of Matt Barlow, Charlotte Stuyvenberg and Jim Merrick, will take up his responsibilities and carry forward global marketing …

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Xbox looks to RPGs to boost 360 in Japan

Microsoft has unveiled the range of RPG titles it hopes will reverse its fortunes in Sony and Nintendo-loving Japan. At a press event in Tokyo yesterday, Xbox execs introduced a series of titles, which will be released in Japan over the next 18 months. The Xbox 360 is famously struggling …

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Xbox: 100m sales will win console ‘war’

Speaking in an interview with Wired , Microsoft corporate VP Shane Kim has stated that a winner in the next-gen format war can’t be declared until a format is on its way toward selling 100m worldwide. Now, if you don’t get 10 million units in Japan, can you get to …

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Greenpeace slams console makers

The three main console manufacturers are not doing enough to eliminate potentially harmful chemicals and metals from their consoles, Greenpeace has said. According to the BBC, the body examined materials used inside the PS3, 360 and Wii and found that, while all three machines complied with European laws, they contained …

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Nintendo loses patent lawsuit

Nintendo has been found guilty of infringing on a patent while designing controllers for GameCube and Wii. The hardware developer has been told to pay Texas-based gaming company Anascape $21 million, the Associated Press reports. The jury found that Nintendo infringed on Anascape’s patent during the design process for the …

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