MCV/DEVELOP News, events, research and jobs from the games industry
EA Sports president Peter Moore has claimed that the label will become a more important to sports fans than Nike, Adidas, Sky Sports and Fox in future – as it bids to become the world’s leading sports brand”. Speaking at the Edinburgh Interactive Festival this morning in a loudly applauded …
Read More »EA Tiburon developing mixed-martial arts game
E3'09 EA Sports MMA promised to be the publisherâ??s â??next global franchiseâ??
Read More »Moore calls for ‘strut and swagger’ at E3
EA Sports president Peter Moore has called for E3 to claim back some ‘strut and swagger’ at next week’s expo. In an exclusive interview with MCV, Moore requested that E3 "return to its roots" after two years of downsizing and disappointment. He said: If there was ever a time when …
Read More »Moore to keynote EIF 2009
EA Sports division president Peter Moore has been confirmed as a keynote speaker for the Edinburgh Interactive Festival 2009. Moore will be delivering a keynote cantered on the challenges of reinventing the EA Sports brand. I am honoured to be invited to deliver the opening keynote at the Edinburgh Games …
Read More »Moore to keynote at Edinburgh Interactive
EA Sports president to address the challenges in reinventing brands
Read More »Moore: Weve learnt our lesson on Wii
EA Sports President Peter Moore has told MCV that the label has learnt some hard lessons” about developing games on Wii – as it pledges a renewed push on the format throughout 2009. In an exclusive interview, Moore said that EA Sports had traditionally been fixated on graphics – but …
Read More »MCV Awards 09: Special Prizes
EA Sports president Peter Moore flew into London yesterday to pick up the biggest prize of the night at the MCV Awards 09: the coveted Grand Prix. EA Sports was awarded the gong for its phenomenal success with FIFA 09 last year, as well as impressive sales of its Tiger …
Read More »EA Sports transformed by online play
EA is flaunting the popularity of its online game services by announcing that its Sports label has clocked 500m online games since June last year. EA says that an average of 2.2 million online games have been played each day since June; when the publisher first started releasing its 2009 …
Read More »EA: FIFA 09 will shift 10 million units
President of EA Sports Peter Moore has revealed on his blog that the critically acclaimed FIFA ’09 is on course to sell through ten million units. The statement came during a light-hearted rant made over the game’s absence from Eurogamer’s Top 50 Games of 2008, posted over the Christmas break. …
Read More »That sound you hear? It’s Peter Moore backpedalling
EA Sports boss and former Xbox chief says Rare actually has lots of 'flair and creativity'
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