MCV/DEVELOP News, events, research and jobs from the games industry
You know a company plans to go big with a game when it starts the marketing for it almost a year in advance. That’s precisely what Xbox has done with Halo 5: Guardians, the latest in the 65 million unit-selling sci-fi super franchise. We have considerable expectations for Halo 5: …
Read More »Harmonix admits its staff posted positive Rock Band 4 reviews on Amazon
Developer Harmonix has admitted that a number of its employees left positive reviews for its recent release Rock Band 4 on Amazon’s website. Reddit spotted a number of five-star reviews left by apparent employees of the studio. And now Harmonix has admitted that was indeed the case. "Harmonix has clarified …
Read More »‘Stop grey imports and retail street date breaks or risk chaos,’ says ERA
The Entertainment Retailers Association is reaching out to UKIE and calling on games publishers to help stop grey importing and street date breaks. In a letter to MCV, ERA boss Kim Bayley said: There have always been some less than scrupulous retailers who try to steal a march on the …
Read More »GAME: VR needs us to succeed
If virtual reality is going to change the world of video games, then it will need the High Street. That’s according to UK retailer GAME, which is wary but hopeful about the new technology from PlayStation, Oculus, HTC and Samsung. CEO Martyn Gibbs tells MCV that in order for VR …
Read More »Mario Maker down to second in Japanese charts as FIFA vanishes from Top Ten
RPG 7th Dragon III Code: VFD has shot to the top of the Japanese software charts in its first week. Sega’s new title outsold Super Mario Maker by almost four times last week, as Nintendo’s DIY game for the Wii U slipped to second. Meanwhile, former third place title FIFA …
Read More »Soon you’ll be able to stuff a Pikachu at Build-A-Bear stores
The Pokemon Company has announced that its mascot Pikachu will be added to the licensed collection of toys available at Build-A-bear Workshop. The character will be launched in early 2016 across Europe, North America and Australia. Those who choose to stuff their own Pikachu either in-store or online will also …
Read More »PS4 price cut confirmed, kicks in today
Sony has confirmed that 50 is being lopped off the price of PS4 in the UK today. The machine’s new RRP is 299.99, as per the rumours earlier this week and in line with the discounted price of the Uncharted Collection bundle that Sony told MCV at the time was …
Read More »European PS4 price cut rumoured for this week
The PS4 could see its price cut in Europe and the UK as soon as this week, if rumours online are to be believed. AGB reports that Sony will cut €50 (37) off the price of PS4 this Wednesday (October 21st), bringing the machine down to €350 (255). If correct …
Read More »Amazon sues over 1,000 fake reviewers
US retail giant Amazon has issued a lawsuit against 1,114 people accused of posting fake product reviews on its website. The move is the second such effort by the website to combat ‘false, misleading and inauthentic’ reviews this year, after it took a number of review sellers to court in …
Read More »Retail: Are you ready for the busiest five weeks of the year?
If you work in games retail, you might want to take a deep breath before looking at the release schedule for the next month. From next week onwards, there are multiple major launches every few days for the next five weeks. And after that, there’s the onslaught of Black Friday, …
Read More »