Sega has teamed up with Pizza Hut to promote its upcoming Wii and DS title Jambo! Safari. The publisher has prepared 850,000 Jambo! Safari-themed Pizza Hut menus, packed with 15 pages of puzzles, artwork, world searches, competitions and more. The company has also signed up with National Geographic Kids on …
Read More »New Mario & Sonic slashed to £18.99
Supermarket giant Morrisons has slashed the price of Mario & Sonic at the Winter Olympic Games on Wii by over 50 per cent. The game, which hit shelves today, has an RRP of 39.99, yet Morrisons is selling the title for 18.99. The offer lasts until Sunday. Sainsbury’s is also …
Read More »Mario & Sonic takes over kids TV
TV ads for Mario and Sonic at the Olympic Winter Games will appear on seven kids channels simultaneously, MCV can reveal. The 90 second creatives will appear at 5:15 tomorrow (Friday), on Cartoon Network, Cartoon Network Too, Boomerang, Nickelodeon, Nick Toons, Disney XD and CITV. The activity is part of …
Read More »US: Sega names Maeda new COO
Sega’s Masanao Maeda has been promoted to COO of the Japanese publisher’s American arm. Maeda has previously been instrumental in developing Sega’s western business, such as playing a pivotal role in the acquisition of UK developer The Creative Assembly. In his new position, he will oversee day-to-day marketing and sales …
Read More »Football Manager ‘Q4’s biggest PC game’
Publisher Sega has predicted that the upcoming Football Manager 2010 will be the biggest PC release of Q4. The game is the latest in the long-running Sports Interactive franchise and is due for release on PC on October 30th. And in anticipation of its arrival, Sega has prepared an extensive …
Read More »Football Manager shuns consoles
Sports Interactive studio head Miles Jacobson has revealed why its console strategy is currently non-existent”, and why the studio is in no rush to create FM games for the Wii, 360 or PS3. Between 2005 and 2007, Sports Interactive had released three Xbox 360 editions of Football Manager, before the …
Read More »Id be mad to ignore retail says Jacobson
Sports Interactive studio head Miles Jacobson has insisted he is fully committed to retail partnerships – after announcing that the Steam edition of FM10 will come with exclusive bonus content. In an exclusive deal with Valve, the upcoming Steam version of Football Manager 10 will be bundled with Sega’s acclaimed …
Read More »Dreamcast games coming to PS3
MCV can reveal that SCEA is currently in discussions to bring a number of Dreamcast titles exclusively to PSN. Though the releases could yet go multiplatform, Sony is considering signing a dedicated long-term” exclusivity deal for the titles in return for offering additional marketing support. As part of the possible …
Read More »PS2 titles coming to PSN
In what would be the most significant development in the history of the PlayStation Network, Sony is planning on bringing the entire PS2 back-catalogue to its digital content platform PSN, MCV can reveal. The move adds credibility to the many cynics who questioned Sony’s insistence that its decision to remove …
Read More »Yakuza 3 coming to UK and Europe?
1UP is reporting that Yakuza 3 is being localised for US and European markets. The gangster series has enjoyed much critical acclaim and commercial success, particularly in Japan. And recent reports revealed that the game would not be coming to Western markets. However, according to 1UP sources a localised version …
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