MCV/DEVELOP News, events, research and jobs from the games industry
Despite a number of challenges in its first week on the market, Deep Silver’s Dead Island has capitalised on the hype it created earlier this year to claim the No.1 in the UKIE Gfk Chart-Track All Formats Top 40. It triumphed despite the presence of four new entries in the …
Read More »White PS3 console a GameStop exclusive in UK
Sony has set a release date for the white version of the PS3 in the UK. It’s the first non-standard, non-special edition variation on the standard SKU to be released in the UK market. Furthermore, emerging online games force GameStop has nabbed the exclusive rights to the machine in the …
Read More »UK Software Sales Monitor: Market makes £13.7m
The UK games market slipped slightly this week, down six per cent in value to 13.7m and five per cent in units to 619,538. It may only be a slight dip, but retail would have been hoping for better – particularly with the release of Driver: San Francisco (debuting at …
Read More »VIDEO: See the F1 2011 debut ad
Codemasters kicks off its biggest TV campaign ever with this ad for F1 2011 – and you can watch it here first. The 30-second advertisement will runon ITV, Channel Four, Channel Five, E4, Film Four, Sky Atlantic and Sky Sports targeting men aged between 16 and 34 years old. It …
Read More »Digital chart would be ‘pointless’
Publishers do not want to share data to make a download chart, says Paul Jackson OBE. Comments from the former EA UK and ELSPA boss come in stark contrast to the message from trade body UKIE, which says the industry must unite and start sharing data. When asked what he …
Read More »Changes at the top for Microsoft UK
Microsoft has made two significant changes to its Xbox UK senior management team. Neil Thompson – former regional Xbox director for Northern Europe – has been promoted to lead Microsoft’s new Consumer Channels Group (CCG). The group unites all of Microsoft’s physical consumer products, which includes Windows PCs, Windows Phones …
Read More »Modern Warfare 3: Armed and dangerous
EA has waged a war of words with Activision – but is it really winning? Call of Duty showed no signs of weakness at its first franchise expo last week. Thousands of fans travelled to LA for Call of Duty XP, getting hands-on time with Modern Warfare 3 and taking …
Read More »Sony UK splashes £3m on Resistance 3
Sony is pulling out all the stops to make Resistance 3 a September blockbuster, with a whopping 3m marketing spend. The PS3 exclusive hits shelves on September 9th, backed by a special outdoor event, as well as ads on TV, in cinemas, online and in print. TV ads have been …
Read More »Deus Ex gets UK games retail back on its feet
The UK boxed games market has recovered from its ten-year low on the back of Deus Ex: Human Revolution. Square Enix’s latest blockbuster shot to the top of the charts, and is the first quality triple-A title released in months. The UK games retail market was worth 14.6m this week, …
Read More »‘Stop the price war’
The UK games market must stop slashing prices, or its worth will be eclipsed by other European territories, Konami has warned. The publisher’s Euro chief Kunio Neo told MCV that the UK market is suffering, while other territories like Germany are thriving. His words come as a fresh price war …
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