Ubisoft has begun the second phase of its nationwide Imagine sampling tour, promoting its best-selling range of games for girls in the run up to Christmas. The publisher will be demonstrating the newest additions to the series, such as Detective Adventures and Party Planner, as well as Just Dance at …
Read More »UK CHARTS: MW2 still top
It’s five weeks and counting now for Activision’s Call of Duty: Modern Warfare 2 as the record-breaking shooter beds in ahead of the key Christmas listings in the ELSPA GfK-ChartTrack All Formats Top 40. You can read the full Top 40 – as well as single-format charts – in MCV’s …
Read More »UK retail more aggressive than US
EA boss John Riccitiello has singled out the UK High Street for its exceptionally aggressive pricing strategies as retailers looks to use video games as a tool to expand their market share. The UK is the place where retailers freelance and do their own things – particularly those that are …
Read More »Tiga: Tax break rejection â??a colossal mistakeâ??
Richard Wilson states that Tiga will continue to fight for development tax breaks
Read More »Full report details Chancellor dev snub
The Chancellor’s pre-budget report may have made no mention of the UK games industry, but the complete report explains exactly why the government has refused to help developers. Of the 216 pages in the pre-budget report, the UK games sector was only mentioned once. That citation can be found below, …
Read More »Chancellor silent on gaming tax breaks
The UK government has again rejected calls for tax breaks in the game development sector. Making what was clearly a coarse pre-budget speech for tough times, Chancellor Alistair Darling declared that his budget is one that would "secure the [economy’s] recovery and promote long-term growth." But Darling’s pre-budget speech – …
Read More »UK Govt snubs game tax breaks
Final pre-budget report before the election makes no reference to the struggling UK game development sector
Read More »Batman bundle boosts Warner
Warner Bros is delighted that LEGO Batman is enjoying a new lease of life, racking up sales that put it head to head with the likes of Forza 3, GTA and Mario & Sonic. Despite being released back in September 2008, the game has seen renewed success thanks to its …
Read More »GAME details Xmas marketing assault
Retail giant GAME has detailed a huge TV, cinema and print pre-Christmas marketing campaign for its two chains. For its Gamestation brand, the group has booked consumer print, TV and national press advertising, with the tagline: ‘Talk to the gamers’. The TV advertisement will feature a mixture of 30 and …
Read More »Tony Hawk defends Ride
Globally recognised pro skateboarder Tony Hawk has spoken in defence of Activision’s Tony Hawk: Ride, accusing many critics of failing to give the game the credit he feels it deserves. Most snarky critics had their minds set before ever seeing/playing the game,” Hawk said on his Twitter profile. I’m proud …
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