The games industry is changing, and with it the jobs market. Publishers struggle if they depend only on boxed titles – now they need teams to handle downloads. Meanwhile, development studios must look into self-publishing and the expertise that requires. Every company is trying toadapt to the evolution of gaming. …
Read More »The biggest Christmas 2011 games TV ad campaigns
Games and consoles TV advertising focused heavily on the broader family market in the week leading up to Christmas, as demonstrated by these Top Ten campaigns. Sony’s PlayStation 3 was the most viewed campaign. However, Nintendo’s Wii Fit Plus achieved the most views per spot, highlighting a more harder hitting …
Read More »FEATURE: 25 Tips for the Young Games Journalist
Last year I became theproud recipient of a Games Media Legend Award. It was also my 25th year since I began working ingames journalism. So I felt the weird urge to write 25 tips for the young games journalist, based almost entirely on the mistakes I’ve made over the last …
Read More »Digital omission threatening chart legitimacy
As was reported yesterday, end of year trading figures show a gaping 100m hole in the UK games retail market for 2011. According to GfK Chart-Track data, UK games retailers sold 55.4m games during 2011, almost 12 per cent down year-on-year. In terms of revenue, UK retailers made 1.42bn from …
Read More »Crysis 2 ‘crowned’ the most pirated game of 2011
The PC version of EA and Cryek’s Crysis 2 was the most pirated game of 2011, according to TorrentFreak. Between its release in March 2011 and the end of the year, the shooter was downloaded approximately 3,920,000 times. This ranked it ahead of other PC titles such as Modern Warfare …
Read More »Andy Payne awarded OBE
MCV is delighted to be the first to congratulate Andy Payne on tonight being awarded an OBE in the New Year’s Honours List. Payne is known to almost everybody in the UK industry and is one of the most widely liked and respected executives in gaming. As well as his …
Read More »2011 REVIEW: Let’s raise a glass to games
There’s no end to the list of adversities the games industry had to fend off in the last 12 months to ensure a prosperous 2011. The global economic meltdown has provided a horrific backdrop for the country, and none have been affected worse than retail. And as a response retail …
Read More »Best Games of 2011 – Industry Picks
We all know which games you liked the most this year – we only have to look at the charts to figure that out. But what about the people that make up the games industry? MCV asks a number of recognisable games from publishing and journalism what their top picks …
Read More »VIDEO: New Transformers trailer debuts
A brand new cinematic trailer for Activision’s Transformers: Fall of Cybertron that glimpses at the drama contained in the new action title has been released. In it we see the new look for recognisable characters such as Optimus Prime, Bumblebee, Starscream and Megatron – as well as a forceful climax …
Read More »Happy High Street excited for 2012
Retailers are expecting overall market decline but are still optimistic. 80 per cent of store managers said they were confident about the health of their business in the yearly MCV Retail Survey. We quizzed store managers from High Street chains, supermarkets and indies. Upcoming titles BioShock Infinite and Mass Effect …
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