Amazon has launched its Appstore Developer Select programme in the UK, Germany, France and Spain.
The free scheme gives developers who optimise their games for the Amazon Appstore and Fire OS a marketing and discoverability boost.
These apps will receive premium placement on the Amazon Appstore, 500,000 ad impressions on the Amazon Mobile Ad Network for a US version and inclusion in the Amazon Appstore Coins Reward category.
For more details head over to Develop.
Tags amazon appstore mcvuk retail
![Blog header 2026 IG50 [Industry news] Ubisoft backs IG50 Awards as Into Games opens applications for 2026 cohort](https://mcvuk.com/wp-content/uploads/Blog_header_2026_IG50-310x165.png)
UK games charity Into Games has today opened applications for IG50 2026, its annual programme that recognises 50 of the most talented yet-to-be-hired people in UK games from working-class and low-income backgrounds. The announcement comes as Ubisoft joins as the headline sponsor and as Into Games confirms that 11 winners from the previous 2025 cohort have been placed in paid roles in the UK games industry through its Boost placement programme.
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