Media & PR

Review of the Decade – 2000

In the first of a series of features looking back on the last ten years in the video games industry, Michael French raids the MCV archives to chronicle the arrival of the ‘Noughties’… Head over to the features section for more.

Read More »

Guardian reaffirms games coverage commitment

UK newspaper The Guardian has today outlined its plans to continue covering games – despite the closure of its weekly Technology supplement.

 Games content at the paper will now move to its daily weekday G2 supplement – from Thursday, January 7th there will be weekly print reviews in G2, as …

Read More »

MCV Awards 2010: Nintendo sponsors retail category

Key sponsors are already being tied up for next year’s MCV Awards – which return to London on Thursday April 22nd – with platform holder Nintendo named as the official partner of the retail category. Retail is a key element of the MCV Industry Excellence Awards, with every single major …

Read More »

MCV Awards 2010: Premier PR sponsors New Games Brand

Key sponsors are already being tied up for next year’s MCV Awards – which return to London on Thursday April 22nd – and ambitious agency Premier PR has been confirmed as the sponsor of the New Games Brand award. Premier PR is already making a name for itself as a …

Read More »

Government fast-tracking VRA fix

The Department for Culture, Media And Sport has revealed that it is to fast-track a Bill through Parliament that will close the loophole in the Video Recordings Act 1984 that meant it was no longer illegal to sell adult movies and games to children. Dubbed The Video Recordings Bill, the …

Read More »

Physical media extinction inevitable

A cocktail of strong debate and sparkling wit was the outcome of sister site Develop’s first ever Jury Service feature, which resulted in a near-unanimous verdict that physical content is now on borrowed time. If you look at the model adopted by the music industry, it is getting rarer and …

Read More »

MCV hits new online high

Online readership of leading UK games trade site MCV: The Market for Computer & Video Games has hit a new record high – bursting past 300,000 unique readers. The targeted site, which focuses on retail and publishing, offers daily news and analysis, plus chart information, jobs and real-time release schedule …

Read More »

Importance of reviews questioned

The importance of reviews aggregators such as Metacritic may be overstated, according to Cowen Group analyst Doug Creutz, who claims that of the eight metrics measured review scores emerged as the least influential. Instead, the study found that word-of-mouth was by far the most effective driver of consumer purchases. We …

Read More »