Publishing

Electronic Arts’ Wii fitness title EA Sports Active earned the company $125m in its most recent financial year, leading the publisher to heap praise on Nintendo’s challenging format. Peter Moore, president of EA Sports said: As a company we’re great believers in the Wii. Titles that take advantage of motion, …

The already turbulent story of Activision and Infinity Ward has taken another bitter twist with confirmation that ousted IW bosses Jason West and Vince Zampella are to sue the publisher. The pair claim that Activision terminated their employment just weeks before they were due to be paid ‘substantial royalty payments’ …

EA UK has announced that Sophie Orlando has been promoted to PR manager for the EA Games label. More specifically, she will handle PR duties on all titles from BioWare, Visceral and DICE. Orlando fills the gap left by Jon Goddard, who departed for EA’s European PR team last month. …

Namco Bandai expects that Ben 10 Alien Force: Vilgax Attacks will be the most successful game in the multi-million selling franchise when it hits shelves next month. Ben 10 has become a major video game property over recent years, with the previous two games – Protector of Earth and Alien …

Take-Two has announced Q1 revenues up $14 million on last year, from $149m to $163m. The firm took a loss of $34m, down from $54m for the same period in 09. Staff cuts, inevitably, are being touted, with a 15% headcount cut resulting in savings of $8 million in the …

Publisher Ubisoft has bolstered its UK team with the appointment of Gareth Evans as business account manager. Evans joins the firm from Capcom and has five years experience working on brands such as Resident Evil. At Ubisoft, he will work primarily with HMV, Sainsbury’s, TRU, Ireland and independents. The publisher …

Mark Rein discusses the people who Make Something Unreal

Not exactly, but the studio’s decision to partner with retail mainstays (classic supermarket Sainsbury’s, entertainment giant HMV, and convenience chain WHSmith) says a lot about how digital content can interface with retail. It turns out digital gaming’s hottest stars aren’t looking to undermine bricks ‘n’ mortar retail. And while points …

Publisher Warner Interactive has struck a new deal with Danish toy giant LEGO that will see it popular line of adventure titles delivered by the publisher through to 2016. Warner-owned TT Games’ successful string of LEGO titles to date includes the likes of LEGO Star Wars, Indiana Jones, Batman and …

Activision has announced its upcoming racer Blur will be released in the UK on May 28th. The game was originally due to hit Xbox 360, PS3 and PC in November, but was one of the many titles pushed back to a 2010 release date. Blur, developed by Bizarre Creations, merges …