Publishing

Some highly regarded and popular names in games marketing and PR have taken up new roles. Activision’s senior brand manager Gary Sims – who has worked on Guitar Hero, Tony Hawk and Blur, has left the publisher to join toy specialist Hasbro. In his new role Sims will be working …

Dead Rising 2 studio to become Capcom Games Studio Vancouver

Halo: Reach has only been on the shelves for a day, but it is already rewriting the series’ achievements. Bungie has announced more consumers have been playing Reach online simultaneously than 2007’s Halo 3. The developer’s Twitter post said: Reach already surpassed the all-time highest record for Halo 3 concurrent …

Publisher thinks Google's mobile app market will drive growth

When Sega published a teaser image for the fifth instalment in the Yakuza series carrying just two words – ‘The End’ – everybody presumed that the popular Japanese gangster series was coming to close. But it seems that the truth is far, far stranger. Siliconera reports that Yakuza: Of The …

EA will at its Tokyo Games Show conference this morning lift the lid off its new project in conjunction with Killer 7 and No More Heroes developer Goichi Suda – and it’s called Shadow of the Damned. 1UP reports that the game will see players starring as a motorcycle riding …

Halo studio Bungie is edging into production on new internal tech for its next ten-year Activision project, the studio has confirmed. Studio communications manager Brian Jarrard revealed in an interview with Develop the studio will not be licensing a third-party engine to develop its new game, despite Activision’s relaxed rules …

Publisher Square Enix has revealed that Call of Duty: Black Ops, a title it is publishing in Japan, will see some of the violence featured in the Western release cut out. More specifically, the game will omit the inclusion of any limbs being blown off characters, a feature that Japanese …

Unreal Engine vendor finalising licence deal structure

PS3 owners will be able to play Heavy Rain with a new Move-compatible control scheme as early as next week. Through its EU PlayStation Blog, Sony has announced a free downloadable patch that supports the motion controller will be available on September 22nd. Alternatively, those who have yet to pick …