Koch secures European Codies deal

Koch Media has announced it has finalised an exclusive sales, marketing and PR agreement with Codemasters.

The distributor will now handle the release of Codies’ titles in several European territories, including Germany, Austria, Switzerland, Benelux, France and Italy.

This new arrangement begins in September with the highly anticipated racer F1 2010.

In more than 15 years, we were able to build up our unique distribution expertise all over Europe, supported by strong competence in marketing games titles of any type and genre,” said Koch Media’s CEO Klemens Kundratiitz.

The co-operation regarding a top product such as F1 2010 with a publisher who, like Codemasters, is known for excellent racing games, proves our reputation and the faith that our partners have in our distribution strength.”