Retail

US: MW2 smashes GameStop records

US retail giant GameStop has revealed it received more pre-orders for Call Of Duty: Modern Warfare 2 than any other game before it. As the world continues to celebrate the launch of the highly anticipated shooter, GameStop’s executive vice president of merchandising and marketing Tony Bartel points to the chain’s …

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MW2 kicks off with Leicester Square premiere

The industry was out in force for the launch of Call Of Duty: Modern Warfare 2, as Activision celebrated the game’s release with a Leicester Square premiere. The highly anticipated shooter took over the Vue cinema in London’s movie hotspot, with a camouflage carpet and costumed soldiers on hand to …

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Could MW2 price drop further still?

It’s already the most competitive price war the UK games industry has ever seen, but the most dramatic could yet be to follow as the High Street prepares for Call of Duty: Modern Warfare 2 to be released at midnight tonight. Sainsbury’s is currently leading the price charge by chopping …

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Management reshuffle at Namco Bandai

In a move designed to strengthen the Japanese firm’s European standing, Namco Bandai has announced a number of top-end management appointments within the business development, international marketing and sales team. VP of marketing, sales and publishing Olivier Comte will head up the new team whilst Alberto Gonzalez Lorca becomes the …

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Modern Warfare 2 for £26

At the beginning of October Tesco took the lead in the video games price war by slashing EA’s FIFA 10 to an astonishing 24.97, but this time it’s Sainsbury’s turn to lead the charge by slashing the RRP of Activision’s Call of Duty: Modern Warfare 2. From midnight tonight the …

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Tesco sells Xbox 360 games for £3.97

And you thought FIFA 10 was cheap. Tesco has today begun selling new Xbox 360 games at an all-time low price of 3.97. The games include Disney’s Chronicles Of Narnia: Prince Caspian and 2K’s Don King Presents: Prizefighter Boxing. The titles are available from Tesco’s online outfit, Tesco Entertainment.

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RETAIL BIZ: New Super Mario Bros Wii

Click here to access the RETAIL BIZ Previews section for a definitive look at some of the most promising titles due to hit shelves in the next few weeks. This week, we take a look at Nintendo’s New Super Mario Bros Wii, which takes gaming’s foremost man of plumbing back …

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HMV calms Modern Warfare concerns

A mid-week release, the postal strikes – all the ingredients are there for a street-date break on Activision’s Modern Warfare 2, but retailer HMV has quashed rumours that it had been the first to move. On Tuesday many HMV customers who had pre-ordered the game received emails from the retailer …

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HMV unveils vision of retail’s future

Those who enthusiastically condemned the High Street to history at London Games Conference were wide of the mark: Because entertainment retailers aren’t actually reliant on boxed product to survive. That was the view from HMV this week, as the retail firm unveiled a revolutionary strategy to ensure it is still …

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More Big Fish for retail

Casual games giant Big Fish has teamed up with Focus Multimedia to launch eight new PC titles at retail this Christmas. Games already released include Drawn: The Painted Tower, The Serpent of Isis, Flux Family Secrets: The Ripple Effect, Strange Cases: The Tarot Card Mystery, Lost in the City and …

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