Search Results for: Nintendo Switch

E3 2011: I’ve made my last Wii game, says Miyamoto

Shigeru Miyamoto has said that he is going through a process of finishing all development work on Wii games, following the revelation of the Wii U console at E3 yesterday. Miyamoto, best-known as creator of the Mario and Zelda franchises, said that he would be focused on the newest upcoming …

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FOCUS: Outdoor Marketing

If you want further proof of how mainstream video games have become, you need look no further than the advertising that appears outside of people’s homes. No London commuter can escape the bus side ads, phone box posters and massive Underground banners, all selling the latest major games releases – …

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Tabloid 3DS dizziness stories begin

As some in the industry were fearing, national UK newspaper The Sun has today run a story with the headline "Nintendo 3D ‘makes gamers dizzy & sick’". "Hundreds of furious gamers have slammed Nintendo’s new 3DS console – for making them feel ill," it reads. "Fans besieged gadget websites and …

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OPINION: What today’s 3DS launch says about retail

Today’s 3DS launch has been proceeded by one of the most strangely competitive retail battles we’ve ever seen. Who’s ever heard of such hardware price cuts before it launched? Nevertheless specialist and mainstream retailers alike have gone lower and lower. Morrisons went in with a bold 187 offer last week, …

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Satoru and Steve [Life Meets Art]

Yesterday two of the most important companies in games and technology, Nintendo and Apple, held keynotes back to back. The Nintendo keynote at GDC primarily concerned the 3DS and filling out its marketing story, while across town Apple unveiled the iPad 2 and its particular brand of fanfare. However, something …

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