HMV emerged triumphant at last night’s MCV/Xbox 360 Quiz, fending off stiff competition from Microsoft, GameSpot, Imagine Publishing and Tesco. A mixture of retailers, media, peripheral firms and publishers gathered at London’s Sway Bar to battle to be the biggest brains in games, and win some pretty spectacular prizes, including …
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5 XBLA games make $22m for worldâ??s largest indie
Foundation 9 â??the game industry's secret weaponâ?? says boss
Read More »System 3 prices PSN-only Ferrari title
Publisher System 3 has confirmed that it’s daring digital release Ferrari The Race Experience will be released on PSN on September 29th – and will cost far less than you might have expected. The game will cost just 11.99/€14.99. Furthermore, existing owners of System 3’s Ferrari Challenge can get the …
Read More »OPINION: EA ruffling the FPS waters
We love a good old fight in the games industry. After all, the core mechanic in most games is competition, friendly or otherwise. So to hear EA finally place down its spoonful of humble pie, and plainly acknowledge that, no, it won’t let Call of Duty lead the pack is …
Read More »Dead Rising DLC more effective than TV ads
The Dead Rising downloadable game has the same marketing impact as a big budget TV ad campaign, says Capcom. Case Zero was released earlier this month for 400 Microsoft Points and has been downloaded half a million times in just two weeks. The game acts as a prequel to Dead …
Read More »Halo gives High Street reason to cheer
The blockbuster arrival of the latest Halo put the UK games market back on track. The 360 exclusive helped retailers make over 28m in sales. It was the best week for games retail all year, and a far cry from the week prior, when the UK market value plummeted to …
Read More »Specialists losing ground to supermarkets
Specialists may have driven the Halo: Reach launch excitement, but new research shows they are still losing ground to supermarkets. According to GfK Chart-Track, mass market grocers sold 29 per cent of all video games purchased during the first 34 weeks of the year. That’s an eight per cent rise …
Read More »Take-Two wants pre-owned participation
Having kicked off its ‘participation’ in the pre-owned market via the inclusion of exclusive DLC for new buyers of Mafia II, publisher Take-Two has said that it will continue to explore ways in which it can generate revenue from second hand sales. Speaking at the G7 Think Equity conference, as …
Read More »Becks to boost EAs fitness dream
EA wants to turn Sports Active 2 into a major global fitness sensation – and has David Beckham on board to achieve that goal. The publisher has told MCV that it is broadening the franchise’s reach by launching the title on multiple platforms and combining it with a marketing campaign …
Read More »New headset targets FPS gamers
A new headset that lets gamers listen to multiplayer voice chat and game audio is heading to market. Accessories firm I-Globe is targeting FPS nuts and fans of Halo: Reach, Medal of Honor and Call of Duty with its GX1 and GP1 Gaming Headsets. The GX1 Gaming Headset for Xbox …
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