Search Results for: retail

Tiger to drive EA online

A somewhat vague story on The Wall Street Journal claims that EA will use its upcoming Tiger Woods PGA Tour 10 to push its console digital distribution ambitions. The piece states that EA believes its can achieve better revenues online than in can through retail, as the growth of online …

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Piracy has already cost Sims 3 $9m

The party that’s sure to follow EA’s release of The Sims 3 next week is likely to be a little subdued thanks to the news that the game is being pirated at a faster rate than ‘the most pirated game of 2008′ Spore. Bloomberg reports that an illegal version of …

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Xbox 360 global sales surpass 30m

Microsoft has revealed that Xbox 360 sales have topped 30 million worldwide. The firm today boasted that Xbox 360 has achieved the highest percentage growth in hardware sales of any console so far in 2009, up 28 percent over the same period in 2008. The community for Xbox Live has …

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THQ on E3: Give us razzmatazz

THQ’s international EVP Ian Curran has told MCV that he wants this year’s E3 to provide the razzmatazz” that has been sorely lacking at the last two Expos. His sentiments echo those of EA Sports’ Peter Moore, who has called for a return to E3’s strut and swagger” at next …

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PC World’s biggest ever ad campaign

PC World has launched a major ad campaign, with an emphasis on meeting particular customer needs, instead of the traditional low price point message. According to Retail Week, the new campaign will run with the strapline: ‘Whatever your world, PC World.’ The two adverts, developed by M&C Saatchi, represent the …

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Accessories added to Sourcebook

The Sourcebook print and online directory returns in July and has added a new Gaming Accessories section. Peripherals companies can now gain an all-year presence in front of MCV, Develop, Mobile Entertainment and PC Retail readers. The sectors covered this year are: * Creative & Promotional Services * Gaming Accessories …

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Beyond the Fallout

Released on Halloween last year, Fallout 3 quickly became a critically lauded sensation. The Xbox 360 edition enjoys a Metacritic rating of 93 per cent (91 on PC and PS3), and the game has claimed countless awards, including game of the year from Gamesradar, Gamespy, Official Xbox, IGN, Gamasutra and …

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Sony arming a AAA inFamous marketing push, confirms PS3 bundle

Sony has confirmed it will launch a new PS3 hardware bundle across the UK this Friday, as part of the company’s plan to promote the launch of the promising action title inFamous. An SCEE representative confirmed that key UK retailers will be stocking an 80GB PS3 package complete with a …

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Champions League reveal for Modern Warfare 2 tonight

The game might not hit retail for six months, but Activision is kick-starting the UK hype for Modern Warfare 2 today – with a premiere for the game during tonight’s Champions League final. The game, sequel to Call of Duty 4: Modern Warfare – one of the best-selling games of …

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Gaikai E3 press demo cancelled

Industry veteran David Perry will no longer be showing his cloud gaming service, Gaikai, to the press at E3. According to a post on his confirmed Twitter account, Perry implied that the reason for withdrawing from press demos was down to complications regarding patent filings. Perry will still demonstrating the …

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