HMV believes its new customer loyalty scheme can tempt games consumers away from other retailers – and become an ‘integral’ part of the firm’s category offering. The retailer announced Pure HMV last week, a new loyalty card that offers members the chance to snap up a range of limited edition …

Centresoft has signed an exclusive deal to become Majesco’s distribution partner in the UK. The firm will handle the release of Majesco’s major new movie tie-in, Night At The Museum 2, as well as future titles that include Major Minor’s Majestic March and Cake Mania 2. Centresoft commercial director Margeret …

Amazon triumphed at last night’s MCV/Xbox 360 Industry Pub Quiz, after fighting off stiff competition from The Sun and 505 Games. A mixture of retailers, media and publishers gathered at London’s Sway Bar to battle to be the biggest brains in games, and win some pretty spectacular prizes, including Xbox …

Less than 12 months later, and all three of the websites have pulled these cards from the virtual shelves. And Nintendo has revealed the extent of its ‘aggressive’ battle against the R4 menace. It’s certainly great news. However, this isn’t the time for champagne and backslapping. A quick search on …

Nintendo has revealed a major breakthrough in its fight against the pirate cards that are wrecking DS software revenues – as online giants Amazon and eBay finally agree to prohibit the sale of the devices. The illegal cards, which include the notorious R4, allow pirates to download DS games via …

Despite the vigilant work done by NPD, Chart-Track et al, games sales analysts remain trapped in the dark ages of tracking nothing beyond physical, boxed products. It’s a scenario which makes digital distribution, and free-to-play models, something of a secret success. Every week in the UK, and every month in …

Having touted the digital-only release of episodic adventure Watchmen last year as a ‘risky experiment‘, Warner has seemingly had a re-think following its confirmation of a boxed retail release for the game. Speaking to 1UP, Deadline Games director Sren Lund stated that parts one and two of the episodic game …

Growing PC games force Capcom has defended controversial DRM software SecuROM, saying that the problems that some have experienced with the anti-piracy measures are more to do with publisher’s implementation than the technology itself. I think SecuROM in some form will be a part of most of the games we …

Mike McGarvey, the COO of controversial new streaming games service OnLive, has explained that his firm will not be attending next month’s E3 event in LA as it has no reason to talk to retail. Speaking on his blog of the fact that OnLive will supposedly eradicate the need for …

GDC behind-closed-door briefings detailed PSPâ??s digital game rental service