Tag Archives: christopher-dring

PS3 outselling Xbox 360 in the UK this summer

PlayStation 3 was the No.1 console of the summer in the UK with some help from 2013’s second best selling game. The Last of Us has overtaken BioShock: Infinite as the UK’s No.2 game of the year so far, despite only being available on one format. It is only beaten …

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Ubisoft vet Rumley launches new PR agency

Games industry PR veteran Lidia Rumley has launched her own agency: Light Switch PR. Best known for leading Ubisoft’s comms team for almost 11 years, Rumley has also held senior PR roles at EA, Interplay and Eidos. I’ve been lucky enough to spend almost two decades looking after the PR …

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Huge Battlefield 4 merchandise campaign is EA’s biggest yet

EA hopes to make Battlefield a pop culture brand with its biggest merchandise plan yet. Branded accessories, iPhone cases, headsets, mouse mats, books, T-shirts, posters and more will flood shelves this Christmas to coincide with the arrival of Battlefield 4 on November 1st. This will be our biggest and best …

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UK games retail suffers worst month on record

The UK games retail market has suffered its worst month in history. Just over 1m boxed games were sold last month, 40.4 per cent lower than June and 33.3 per cent below July 2012. In total stores generated just over 23m from game sales, almost half the figure posted the …

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Sony plays it safe with ‘sold out’ PS4 while Xbox is ‘working hard’ to meet demand

Sony has halted day one pre-orders of PS4 – but only as a precaution, MCV understands. The firm told retailers last week to stop guaranteeing consoles to consumers for launch day. Yet we understand that Sony expects more stock as we approach the PS4 launch. And some machines WILL be …

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FIFA’s Ultimate ambition – the story of Ultimate Team

Back in 2005, EA began a brief dalliance with the UEFA Champions League licence. It only ever resulted in two games, with the last launching in 2007. And they weren’t particularly special, with some critics dismissing them as cheap re-issues of the previous year’s FIFA. Yet the final game in …

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Amazon UK FINALLY launches digital download store

Online retail giant Amazon has finally launched its PC and Mac download store. Over 600 games are available from the website, including a number of free-to-play titles. The site will also issue codes for games on Steam, Origin and UPlay. Amazon was supposed to launch its PC download store almost …

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PlayStation, Xbox and Nintendo: indie developers are our future

The biggest names in the games industry say that indie developers will define the future of their businesses. Nintendo, Sony and Microsoft have this week dismissed criticism that indie games – such as Fez and Hotline Miami – do not sell consoles. And told MCV that they will be offering …

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(Wii) U are not alone – specialist retail backs console

UK supermarkets are ready to drop Wii U unless Nintendo can drastically turn sales around. But specialist retailers, including market leader GAME, have vocally backed the struggling console. Asda and Morrisons both told MCV this week that they have no plans to stock Wii U or its games in the …

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The Train Man: Rail Simulator’s Paul Jackson

Paul Jackson is a known name in the UK video games industry. He set up the British office of EA. He helped launch FIFA and The Sims into the word. He worked at industry trade body ELSPA for 12 years. He has an OBE for his services to the games …

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