MCV/DEVELOP News, events, research and jobs from the games industry
Michael Jackson: The Experience will hit shelves on November 26th for Wii, DS and PSP, Ubisoft has announced. However the Xbox 360 Kinect and PS3 Move versions of the music game have been pushed back to Q1 2011. The title was previously due to arrive in time for Christmas on …
Read More »Team Ico Collection to cost £24.99?
After rumours surrounding the release of Team Ico Collection on PS3, fresh claims have emerged that suggest the game will cost around 24.99. The game has been listed on Walmart’s website with a release date of April 1, 2011. The US retailer has also priced the bundle at $39.82, which …
Read More »Halo: Reach price roundup
Halo: Reach is shaping up to be one of the releases of the year having ignited a price war between the country’s biggest retailers. Sainsbury’s is leading the charge with a retail price of 34.99, while Tesco is selling the game for 28 when purchased with an Xbox Live 2100 …
Read More »Mario marketing blitz revealed
To mark Mario’s silver anniversary Nintendo is launching a wide-reaching marketing campaign featuring a mix of celebrities. The campaign kicked off on August 9th with a series of fans’ favourite Mario experiences, and explodes today with an epic 90-second TV ad which will be shown during Coronation Street. Stars making …
Read More »Toys R Us blames games for low sales
Toys R Us has posted international sales of $965m for its second quarter ending July 31, 2010 – a drop of $26m year-on-year. The retailer said in a statement: Comparable store net sales grew 0.6 per cent in the US and declined 3.2 per cent in the international segment, as …
Read More »McGill on marketing Halo: Reach
Halo: Reach is being backed by an enormous campaign – with Microsoft pumping 60 per cent more money into it than Halo 3. MCV grills Microsoft UK’s director of entertainment and devices Stephen McGill about the wide-reaching marketing plans. So, is Halo: Reach going to be bigger than Halo 3? …
Read More »Argos hit by challenging game sales
Catalogue retailer Argos has posted a five per cent year-on-year dip in sales to 924m in its fiscal quarter ending August 28th. Argos owner Home Retail Group said this was due to less demand for video games and furniture. A statement read: Video gaming and large ticket home-related areas such …
Read More »Section 8: Prejudice revealed
A follow-up to last year’s PS3, Xbox 360 and PC shooter Section 8 has been unveiled by developer TimeGate Studios. Section 8: Prejudice promises more combat missions, tweaked online multiplayer modes and a range of new weaponry. The original allowed gamers to descend straight into battle from 15,000 feet and …
Read More »Apples Game Center goes live
Apple has released the iOS 4.1 firmware upgrade for iPhone owners giving them access to Game Center. The Xbox Live-rivalling service allows users to invite friends to play games together, track and unlock achievements as well as compare high scores on the leader boards. So far reception for Game Center …
Read More »Zavvi launches iPhone app
Zavvi.com customers can now purchase goods more easily from the online retailer courtesy of its new iPhone app. The Hut Group-owned retailer has implemented ‘See It, Snap It, Snag It’ technology into the app, which allows users to take a photograph of an item then find it and buy it …
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