MCV/DEVELOP News, events, research and jobs from the games industry
Recently acquired studio may be working on seminal PC franchise The Sims
Read More »Euro PR role for EAs Goddard
Jonathan Goddard is set to take up the new role of senior manager of European PR for the EA Games label. Goddard is due to leave his current position of senior PR manager for EA UK on February 1st and join the European team to bolster the firm’s releases on the …
Read More »US: Dantes Inferno gets Super Bowl ad
Two days ahead of its North American release next Tuesday (Feb 9th), EA has confirmed that a 30 second TV ad will run during the fourth quarter of the region’s highest profile annual sports event – the Super Bowl. With an estimated reach of nearly 100m viewers, EA will be …
Read More »UK CHARTS: Mass Effect 2 shoots to No.1
Mass Effect 2 is this week’s UK No.1 According to GfK Chart-Track data for the week ending January 30th, the PC/360 title was the best-selling game, knocking two-week champion Just Dance from the top. Mass Effect 2 had, according to EA, debuted with 2m units sold – the game has …
Read More »Mass Effect 2 sales top 2m
Publisher EA has confirmed that, according to internal estimates, Mass Effect 2 has already sold over 2m copies worldwide. It was released in the US on Tuesday and hit UK retail today. The game currently boasts a Metacritic average of 96 per cent, making it the second highest rated Xbox …
Read More »EA reveals FIFA Online
The lid has been lifted on the latest online venture from publisher EA, and this time it’s the lucrative FIFA franchise that’s getting the mass-audience treatment. With a closed beta kicking off next month and an open beta to follow in June, FIFA Online is EA’s attempt to tap into …
Read More »Moore: Sports to drive 3D gaming
With 2010 looking to be a big year in the quest to drive 3D TV sets into consumer’s houses, EA Sports boss Peter Moore has predicted that the sports sector will be the key driving force behind the uptake of the technology in the game sector. As James Cameron did …
Read More »EA fronts iPads games push
The lofty job of presenting the iPad’s games credentials to the world was handed to EA tonight, with exec Travis Boatman taking to the stage to show off an iPad build of popular racer Need for Speed. Though iPad games will be fundamentally the same as those found on iPhone, …
Read More »EA resurrects Ultima franchise
The digital aspirations of publisher EA have received another boost with the release of a brand new free-to-play browser title based on the legendary MMO IP Ultima Online. Lord of Ultima, however, does not follow in the adventure footsteps of its predecessors. Instead, the game – which is currently in …
Read More »EA Digital gets charity boost
EA’s digital Store has seen a huge uptake in downloads since it kicked off a promotion with Cancer Research earlier this month. The publisher is offering 10 per cent off its digital products to anyone who donates to Cancer Research in the UK. The offer is being promoted through Cancer …
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