Tag Archives: EA

Nick Gibson takes a look at another innovative business model

Ahead of the release of Need for Speed: Shift on September 18th, publisher EA has teamed up with the UK’s leading games retailer GAME to run a nationwide competition that takes place in key GAME outlets. Kicking off on August 28th, heats will take place in 49 stores across the …

EA’s Maxis studio – originally responsible for The Sims franchise and most recently Spore – has seen layoffs amongst its staff, the publisher has confirmed. "Often in the video game industry, the size of a studio fluctuates in response to business conditions," Shacknews was told by Electronic Arts in a …

Electronic Arts believes Need For Speed: Shift will see the franchise reclaim its crown as king of the racers, after a disappointing showing in 2008. The company is preparing a major marketing plan to support the title when it hits PS3, Xbox 360, PSP and PC on September 18th. Shift …

EA Sports president Peter Moore has warned the publishing community against using traditional logic when marketing their games – which he believes offers too little, too late to succeed. Discussing EA Sports’ turnaround since he joined the label two years ago, Moore said that publishers were still making major mistakes …

EA has likened rival publisher Activision to a particularly huge and ugly monster” over the Brutal Legend publishing row. Speaking at Electronic Art’s press event at Gamescom, the company’s VP of European publishing – Jens Uwe Intat – spoke of Activision’s long-winded legal wrangle with Tim Schafer and Double Fine …

Publisher EA has confirmed that its curious mystical fighting title Dante’s Inferno will be released in Europe on PS3, Xbox 360 and PSP on February 12th next year. Its North American release will come a few days earlier on February 9th. EA’s Dante’s Inferno is based on medieval text The …

EA’s digital-only Battlefield 1943 has been downloaded over one million times. The announcement occurred during EA’s Gamescom press conference ahead of the reveal for retail release, Battlefield: Bad Company 2. Last month it was announced that the DICE-developed game had smashed day one and week on sales records on Xbox …

Publisher EA has for the first time demonstrated and named EA Sports Active: More Workouts at its currently ongoing press conference at Cologne’s Gamescom 2009. The title will boast 35 new exercises that look to vastly expand on the already bountiful offering of workout regimes available in the first title. …

Gamescom 09: EA Canada claims that 70% of its team focused on delivering requests from fan feedback