Tag Archives: video games

UK CHARTS: Fallout is No.1

Fallout: New Vegas is the new UK No.1, according to this week’s charts courtesy of UKIE GfK Chart-Track All Formats Top 40. In doing so it beats the week one sales of predecessor Fallout 3 by 29 per cent. Bethesda’s win comes at the expense of last week’s chart-topper Medal …

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OPINION: Nintendo’s new marketing

A burlesque dancer, a vicar, and the Ealing Jades Rugby Team… Not the set-up to a filthy joke, alas – but Nintendo’s new marketing campaign is still quite revealing. Yeah, it’s all the usual ‘Nintendo-y’ stuff: focus on players sat in inoffensive domestic environments and ‘normalise’ games. The new ads …

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Molyneuxs digital dream

Almost a year after Fable II, Microsoft and Lionhead re-released the game in episodic chunks over Xbox Live. And the game’s creative director Peter Molyneux feels digital is the way to reach an even broader audience. Retail will get you to 70 or 80 per cent of the people who …

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Metacritic wants reviews to be art

One of the founders of reviews aggregation site Metacritic has told MCV that he wants games reviews to progress to the stage where they can themselves be considered as pieces of art. I can only hope that with the decline in the number and influence of traditional media outlets there …

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The growth of Grainger Games

In a period of falling sales and store closures, the story of Grainger Games is a refreshing one. The retail chain – which began as a market stall on Newcastle’s Grainger Arcade in 1997 – opened its 40th store in Liverpool earlier this month. It means the Northern chain has …

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£181m Xmas bonanza as industry sets out Q4 ad spend

This is the quarter where the UK games industry finally turns things around – and publishers and retailers are splashing the cash to make sure of it. The UK games industry will have splurged 181m between the start of October and Christmas, MCV research has shown. It is almost double …

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GAME details Black Ops midnight openings

High Street retailer GAME has listed hundreds of stores that will open their doors at midnight on the night of Monday November 8th to usher in the global launch of Activision’s Call of Duty: Black Ops. Most will welcome in shoppers around 11:45pm and stay open for at least an …

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Braben’s pre-owned action plan

This is an extract from a blog piece on MCV’s sister website Develop. Click here to read the full feature. It would be possible for retailers to pay a slice of the pre-owned revenue to publishers and developers, but I can hear the calls already: ‘Why should we?’ Perhaps they …

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Halo Reach tops US 2010 chart

With just over two months to go before the games industry waves goodbye to 2010, new numbers from US sales tracker NPD shows that for the year-to-date Microsoft’s Xbox 360 exclusive Halo Reach is the best-selling game in the region. Bungie’s shooter enjoyed sales of 3.3m in its launch month …

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Glasses no barrier for 3D gaming

A new report has emerged which challenges the belief that the need to wear glasses to watch 3D content is a barrier to entry, particularly in the games market. A study by the U-Decide Initiative, reported by Industry Gamers, claims that 80 per cent of gamers are willing to wear …

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