MCV/DEVELOP News, events, research and jobs from the games industry
MLG has announced that it has partnered with YouTube to broadcast the MLG Las Vegas Call of Duty and Overwatch tournament this weekend. Matches, news, and analysis from the event will be shown on the MLG YouTube channel throughout the weekend, along with a stream on the MLG EVE player …
Read More »EA ups disclosure requirements for sponsored content
Influencers and YouTubers who agree to promote EA content will from now on need to be even more transparent about their commercial agreements. Polygon reports that the publisher now requires the use of two hashtags – #supportedbyEA and #advertisment. The former is to be used in situations where content is …
Read More »YouTube introduces HDR support
Streaming video giant YouTube has for some time supported 4K video, and now HDR output has been added to the mix. Both the recently released Xbox One S and the PS4 – both in original and PS4 Pro flavours – support the tech, which ups the contrast and lighting range …
Read More »Opinion: How YouTube personalities can push your product
YouTube is changing the games media landscape – you need to adjust your marketing strategies accordingly, says uChannel Management’s director Sam Barkaway. If you’ve been reading the marketing press over the last 12 months, you’ll find no shortage of commentators talking about the importance of tapping into ‘influencers’ – delivering …
Read More »YouTube blocks Samsung’s copyright claim on exploding Note 7 GTA mod video
After Samsung filed a copyright claim on a video showcasing the GTA V mod where bombs are replaced with Note 7 phones, YouTube basically told them to get stuffed. Yesterday Samsung filed a copyright notice on this video, which shows a GTA V mod that replaces the games sticky bomb …
Read More »Dan Harmon is making a scripted eSports comedy show for YouTube
Dan Harmon, creator of Community and Rick and Morty, is making a comedy series based around eSports for YouTube Red. The series will feature six 30 minute episodes that follow a new team of eSports stars who are trying to make it big in the growing competitive gaming industry. Both …
Read More »FIFA YouTuber NepentheZ could face gambling prosecution
A popular FIFA YouTuber could become the first big streaming star to face prosecution for promoting gambling on his channel. The BBC reports that NepentheZ, whose real name is Craig Douglas, promoted the gambling of FIFA coins via a site called FUTgalaxy. The Gambling Commission has raised a legal case …
Read More »YouTube stars talk scandals, legitimacy and the future
At this point, it’s hardly a secret that YouTube is a force to be reckoned with. The platform is a huge part of the media with personalities like PewDiePie attracting audiences that dwarf the biggest shows on traditional television. It’s a huge part of promoting pretty much anything new, with …
Read More »50 Bravia Smart TVs are losing YouTube access
Owners of a number of Sony Bravia Smart TVs released throughout 2012 will see the in-built YouTube app vanish at the end of the month. 9to5Google reports that a recent change to the YouTube HTTPS encryption API has rendered it incompatible with a number of Bravia models, with owners complaining …
Read More »‘YouTubers have same appeal as rockstars’ says Legends of Gaming Live organiser
Legends of Gaming Live organiser Endemol says that YouTubers have the same draw as rockstars or big name film actors. Its comments come as the YouTube star DanTDM has sold out his first 12-venue UK tour. He will also join a number of other personalities at Legends of Gaming Live …
Read More »