MCV/DEVELOP News, events, research and jobs from the games industry
505 Games’ SVP of global brand Tim Woodley, a former marketing boss at Activision and Codemasters, shares his experiences with the rapidly changing landscape for video games promotion It would be a brave person to argue that the rate of change in our industry is pedestrian. What is perhaps often …
Read More »Bandai on the run: How Bandai Namco plans to stay on top in the UK
It seems that Pac-Man is celebrating his birthday in style. 2015 marks the 35th anniversary of Bandai Namco’s spherical superstar, and the publisher has kicked off the year by rocketing to the top of the UK charts. Nearly a quarter of all boxed games sold in May were Bandai Namco …
Read More »Peter Molyneux to speak at Guildford G3 games expo in July
A free networking expo will take place next month, aiming to showcase the games talent in and around Guildford. The town counts among its residents No Man’s Sky developer Hello Games, EA, LittleBigPlanet creator Media Molecule, Fable outlet Lionhead, Godus firm 22cans, Supermassive Games and Ubisoft. Set for the evening …
Read More »Volume has a release date
The next game from the creator of Thomas Was Alone has a summer release date. Volume will be released on PS4, Vita and Steam on August 18th. It will support Cross Buy on the consoles. It had been suggested previously that the game would hit PlayStation around a month before …
Read More »Alternative Vices – why media giant Vice is turning its attention to video games
If you’re not a ‘hip’, ‘cool’ millennial, you might not have heard of Vice. Founded in Canada in 1994, the media brand has gone on to become an online juggernaut that operates across 36 countries. It has become famous for its iconoclastic and edgy reporting that touches everything from investigative …
Read More »Are game bundles dead? Find out in this week’s issue of MCV
In this week’s MCV, we speak to publishers, developers and companies in the bundling sector about the challenges facing that part of the industry. Humble, Curve, Size Five Games, IndieGala and UKIE all share their insight into the huge sector. We also speak to the to SVP of communications at …
Read More »YouTube signs Geoff Keighley for E3 livestream
Former Spike Video Game Awards host Geoff Keighley will be the face of YouTube’s extensive live coverage of E3 later this month. Keighley will front a 12-hour stream on June 15th. YouTube has for years partnered with gaming’s largest media outlets to provide coverage of the expo, but this year …
Read More »Tempo Storm is starring in its own animated comedy
Andrey ‘Reynad’ Yanyuk’s eSports team Tempo Storm is branching out into animated comedy. The Hearthstone collective has announced a series called The Inn Crowd by Polish animator Wojciech Gorny, who is a member of YouTube comedy channel MaxFloRec. It will star cartoon versions of not only Reynad but also Tempo …
Read More »Twitch bans AO-rated streaming as Hatred arrives on Steam
Streaming platform Twitch has said that users will not be permitted to stream Adults Only (AO) rated games on its service. The ban applies to all games rated AO by the ESRB in the US, regardless of the region in which they are purchased or played. The decision was made …
Read More »IGDA’s Rosman wins MCV Pacific Woman of the Year prize
The leader of the Melbourne IGDA chapter Giselle Rosman took away the first MCV Pacific Woman of the Year prize. Rosman was among four winners at the event, presented by Xbox. Other winners from the night included GoodGame’s Janet Carr, who picked up the Ambassador prize, while Widget’s Leena van …
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