SuperData is the new official supplier of console download data for the UK games market. But how accurate is it? And can we expect it more frequently than just monthly? We ask CEO Joost van Dreunen Tell us a bit about SuperData. We’re a New York-based games research start-up that …
Read More »The charts are back – and this time they are digital
At last! The UK games industry has some digital download charts. UKIE has signed agreements with leading providers of mobile and digital sales data, and MCV will be printing the results. Analytics firm Reflection will offer UK mobile sales charts, which will be distributed by UKIE alongside the boxed charts …
Read More »Which console is dominating festive ad space in 2015?
Generation Media account executive Joseph Phelan takes a look at which games are pulling ahead in the race for Q4 TV advertising presence Q4 is at the halfway point and the plethora of triple-A titles is not easing up as Christmas fast approaches. Generation Media has looked at the Top …
Read More »‘Find a new audience by looking outside of games’
Phuong Nguyen, head of eBay Advertising, discusses how games brands can utilise online insight to find new shopping groups Its ready-made customer base of digital natives means the games industry is ideally placed to capitalise on the power of online marketing campaigns, but many struggle to connect with new, relevant …
Read More »‘YouTubers want games that are fun to watch, and let them make dick jokes’
Big Pharma dev Tim Wicksteed reveals how to attract video streamers
Read More »Is indie development doomed? Find out in this week’s MCV
The critics are saying that indie development is in trouble – but ID@Xbox European boss Agostino Simonetta says there’s never been a better time to be making games. Xbox’s indie man in Europe tells MCV why people are wrong about the indie apocalypse, and how developers can get their games …
Read More »Top ten takeaway tips from Interface
The hugely popular Interface event returned last week, bringing together hundreds of budding indie developers with publishers seeking new titles at St Mary’s Church in London. A number of industry experts and legends also shared their wisdom on-stage during a series of topical talks. MCV looks back at the best …
Read More »Mobile startup debuts iOS game livestreaming in Japan and Korea
Kamcord has beaten Twitch and YouTube Gaming to the iOS streaming race. While Android game streaming is possible with some apps, including Google’s recent YouTube Gaming, iOS users have until now been left out in the lurch. Now VentureBeat reports that Kamcord has debuted its livestreaming app in Japan and …
Read More »Second season confirmed for Telltale’s Game of Thrones
Just days after the release of the concluding part of its first series, Telltale has confirmed a second series for its Game of Thrones game. When we initially announced the series in 2013, we let everyone know this would be a multi-title, multiyear partnership with HBO,” Telltale’s co-founder and CEO …
Read More »YouTube launches Fair Use policy, will help content creators fight legal battles
YouTube is now siding with its content creators over games publishers. In a blog post called ‘A Step Towards Protecting Fair Use on YouTube‘, Google copyright legal director Fred von Lohmann says that the firm is going to be defending Fair Use going forwards. As such, it will be refusing …
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