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Veteran game developers Harvey Smith and Ben Horne revealed Black Pony Immersive, a new game studio built to design and develop imaginative first-person action RPGs set within well-realised worlds, where players create their own memorable experiences with expressive, emergent game systems.

Today sees three celebration-worthy announcements for the UK games industry: the creation of a new independent video game development studio called Pretty Cool Games, investment in the studio, and finally, the studio is hiring, providing a much-needed boost for the UK Game Development Community.

VIVA! Games Marketing is back this November, bringing together some of the games industry's leading marketing, publishing, brand, legal and creator voices for a day focused on the questions, challenges and opportunities shaping games marketing today.

Inner Pocket, a new label co-founded by industry veterans from CRITICAL REFLEX, Gaijin Entertainment, and indie studio Nozomu Games, launches today. By combining extensive experience across games marketing, publishing services, development, and business strategy, the Inner Pocket team aims to utilize its well-rounded composition to empower indie studios.

Leading games Quality Assurance specialist Testronic has unveiled a strengthened executive leadership team to drive the company’s next chapter of international growth, innovation and operational excellence, with Sonia Kerr appointed as Chief Executive Officer.

GamesAid, the UK's games industry charity, has appointed six new trustees to its board - including Dom Shaw as Vice Chair, Amelia Suchy as Treasurer and Catherine Anderson as Secretary - as £82,000 raised in the 2025/26 financial year begins making a tangible difference for the seriously ill, disabled and neurodivergent children and young people it supports.

This is a press release posted alongside our usual editorial content. CodeDev Group today officially announces the launch of its new studio, Full Spectrum Interactive (FSI). Building off the group’s expert-first ethos, the new studio is steered by a core team of UK game development veterans, and is set to …

The Ukraine Pavilion will return to gamescom 2026 in Cologne, bringing together leading Ukrainian game development companies and independent studios to showcase their projects, services and expertise to the global games industry.

Frontier Developments has announced the appointment of Dan Lazarides as Chief Marketing Officer. Dan will join the studio’s Executive Board and lead Frontier’s publishing and commercial teams across all current and upcoming projects, reinforcing Frontier’s player-first approach.

Redefining the Future of AA: Rebuilding Gaming's Missing Middle at ProbablyMonsters By David Reid, Chief Marketing Officer, ProbablyMonsters