UK online retailer ShopTo has reduced the PS3 Slim to 229.99. The offer is available to those who pre-order the console, and the retailer promises to deliver on the release day (September 1st) as long as orders are placed before 12pm on August 30th. If consumers do not receive the …
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AGE RATINGS: Law ‘in disarray’
Retailers that sell adult movies and video games to children face no legal comeuppance, after the discovery of a Government blunder that means that the 1984 Video Recordings Act was never enacted. According to The Times, the mistake was only spotted as the Government prepared to update the Act to …
Read More »A very fine Messe
But this week it was clear the European territory has found the best solution to providing something that caters for both the Western-ised, retail focused part of the global games market, whilst being tailored to local tastes. It also fulfills a joint purpose, with the marketing on the ground useful …
Read More »Batman: Arkham Asylum free online
nVidia is offering consumers a free downloadable version of Batman: Arkham Asylum with some of its newest graphics cards. Consumers who purchase the GeForce GTX 260, GTX 275 or GTX 285 from participating online retailers will receive a coupon for the digital download of the PC edition of Eidos’ highly …
Read More »Sainsburys in console marketing blitz
Supermarket giant Sainsbury’s has pledged to triple its games-related ad spend in an attempt to drive hardware sales this Christmas. Speaking during the firm’s entertainment conference last week, games manager Gurdeep Hunjan revealed Sainsbury’s games strategy for Christmas 2009 and beyond – which it believes will help it claim five …
Read More »Gamestation marches into Europe
The GAME Group has opened its first Gamestation store outside of the UK, MCV can reveal. The firm has unveiled a mall-based store in Alcala de Henares in Central Spain, 20 miles East of Madrid. GAME currently owns 1,342 stores across the UK, France, Spain, Scandinavia and Australia. In the …
Read More »Tesco cuts £25 off PSPgo
Tesco Direct is listing Sony’s PSPgo for 199.97 – 25 less than Sony’s recommended price. Other retailers are sticking to the 224.99 pricetag, but may now feel pressured to cut the price of the system to compete. The site states a launch date of October 2nd – a day later …
Read More »Sony: £250 was the best we could do
SCEE president Andrew House has answered those who claim that Sony’s 50 PS3 price cut didn’t go far enough by saying that a 50 drop was simply as far as the platform holder could go. Of course consumers will absolutely always say 100 off is better than 50,” House admitted. …
Read More »Modern Warfare 2 Prestige Edition sold out
HMV’s allocation of Call of Duty: Modern Warfare 2 Prestige Edition has sold out. The retailer secured exclusive rights to the special edition in July, with the Xbox 360 set selling out first. Despite the sell-out HMV has told MCV that it is looking to secure extra units. However, that …
Read More »GameStop enjoys second biggest summer ever
GameStop has reported the second highest summer quarter in the company’s history. For the three months ending August 1, 2009, GameStop achieved net earnings of $38.7 million, second only to $57.2 million for the same quarter last year. However, sales took a 3.7 per cent decrease from $1.80 billion last …
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