Tag Archives: advert

2K Games is targeting fans of horror movies and sci-fi nuts with its marketing plan for The Darkness II. TV ads will run on Channel 4, Channel 5 and other satellite stations with sponsorships running on both SyFy and Horror Channel. The firm tells MCV there will be a ‘large-scale …

Advertising watchdog the ASA has banned a Talk Talk television advert which claimed that the internet provider’s broadband package was the "UK’s safest." The TV ad featured a toy family in a dolls house, apparently guarded by a row of toy soldiers while a voice-over claimed that "Talk Talk homes …

EA has enlisted Bad Boys and Transformers director Michael Bay to direct a new ad for upcoming street racer Need for Speed: The Run. However, if you fancy watching it you’ll need to head over to the game’s Facebook page and ‘like’ or ‘share’ the clip. When enough punters have …

EA’s annual all-star FIFA ad has become somewhat of a tradition, and this Sunday the UK public will get their first look at this year’s version. Running under the tag line FIFA 12 – Love Football, Play Football”, the ad will debut during the Manchester United and Arsenal match this …

Internet and corporate giant Google looks to be very much on track for its long-rumoured assault on the games market. A new job listing from the firm seeks a ‘games product manager’ based in California. "Rare opportunity to grow a brand-new business – Games at Google!" the description reads. "We …

There are few things as sickening in this self-promoting and capitalist world as a money-laden celebrity taking to the camera to peddle insincere lies about a product in exchange for a big fat cheque, right? If that’s the sort of thinking you subscribe to then you should take great delight …

Amazingly, the Sony Ericsson Xperia Play – or PlayStation Phone, if you prefer – has yet to be officially announced. This is despite the fact that we more or less know everything there is to know about the device, minus the price and release date. We even know that it …

EA has lifted the lid on its feature TV spot for this year’s FIFA 11, which debuted during yesterday’s high-energy match between Manchester United and Liverpool. A big-money TV reveal has become somewhat of a tradition for EA, and this year’s effort carries on that spirit with a host of …

UK trade publication Campaign Magazine has hailed Nintendo’s Ant and Dec TV advertisement as the second most effective in the UK throughout 2009. Created by Karmarama, the prime-time TV spots saw the likeable Geordie pair chatting with UK families about the various functions of Wii and DS. Campaign’s results come …

Two days ahead of its North American release next Tuesday (Feb 9th), EA has confirmed that a 30 second TV ad will run during the fourth quarter of the region’s highest profile annual sports event – the Super Bowl. With an estimated reach of nearly 100m viewers, EA will be …