Developer Turbine has stated that it currently has an Xbox 360 and PS3 MMO in the works, bringing hope to those who still believe that this generation of machines can be the one to usher in a new console-driven MMO era. Speaking at GDC Austin, the studios’ project development VP …
Read More »Zane Lowe to front Guitar Hero push
Activision has signed Zane Lowe to help promote and develop its Guitar Hero series. The collaboration will see the Radio 1 DJ fully endorse the Hero series as well as offer up his expertise to help grow the brand. DJ Hero will also be the headline sponsor of Zane Lowe’s …
Read More »FIFA 10 ad debuts this Sunday
Publisher EA will this Sunday air its one-off two-minute TV special starring England front man Wayne Rooney to promote the upcoming release of FIFA 10 on October 2nd. The spot, which will not be aired again on UK TV, will be shown on Sky Sports 1 in the second ad …
Read More »Glu loses Euro MD
Glu’s EMEA managing director Frank Keeling has left the company, MCV’s sister site ME has learned. The former Vodafone and RealNetworks exec joined the mobile games publisher in December 2007 to head its European activities, but his role has now been split between EMEA marketing director James Scalpello and EMEA …
Read More »JAPAN: Square and Disney team up
A deal has been struck between Japanese publisher Square Enix and growing casual games force Disney Interactive that will see the RPG specialist bring Disney’s upcoming range of digital entertainment offerings to Japan. All the details are over on CasualGaming.biz.
Read More »Gamescom backs GMAs
Meanwhile, Gamescom, the largest video game event in Europe, has signed up as an Event Partner with the Games Media Awards. After a successful debut show in Cologne this summer, the Gamescom team will be renewing its acquaintance with the UK media and industry at Jongleurs, Camden. Gamescom’s press and …
Read More »BBC defends Watchdog report
Following last night’s focus on alleged manufacturing problems with Sony’s PS3 on BBC consumer rights show Watchdog, the broadcaster has fought back in its war of words with platform holder Sony. Yesterday’s show, which has since been widely ridiculed by the UK games industry (and, indeed, MCV) claimed that Sony …
Read More »Date set for BioShock 2
Having joined the mass exodus that has to date defined the upcoming release schedule for Q4 this year, publisher 2K Games has now said that BioShock 2 will be released worldwide on Xbox 360, PS3 and PC on February 9th next year. Set a decade after the events of the …
Read More »UK market down ahead of Q4 rush
The UK software market fell once again, despite the release of Guitar Hero 5 and The Beatles: Rock Band. According to MCV calculations based on this week’s Gfk-ChartTrack/ELSPA weekly report, the UK market dipped six per cent to 17.6m for the week ending September 11th. Unit sales fell even further, …
Read More »Rivals can’t compete with Guitar Hero
Activision has told MCV it will keep aggressively growing its share of the music category through retail collaborations, new promotions and expansion to new genres. The publisher was celebrating this week after the Guitar Hero franchise secured its first number one – Guitar Hero 5 managed to top the UK …
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