MCV/DEVELOP News, events, research and jobs from the games industry
The biggest eSports games on the market today are StarCraft II, Dota 2 and League of Legends. But these games haven’t made it as eSports titles by accident. The likes of Blizzard, Valve, Riot Games and Ubisoft have created content, features and modes designed specifically for the competitive gaming market. …
Read More »The eSports Phenomenon: Living the life of a sports star
The eSports events themselves are sights to behold. Take for instance the glitzy IGN Pro League finals in Las Vegas, where gamers are celebrities and fans are tripping over themselves to get close to the stars. That particular event is one of the most interesting and coolest I have been …
Read More »Asda eyes digital games move as traffic grows
Supermarket giant Asda is weighing up its options in the digital games space. Asda Direct trading director Frazer Locke has told MCV that digital is the one thing lacking from its new online entertainment offer, which it launched last year. And it is looking at a whole range of options. …
Read More »When will eSports start making money?
It’s attracting an audience in the tens of millions and the attention of video game giants Valve, Riot, Activision Blizzard and Ubisoft. So why is it struggling to generate money? And why isn’t the mainstream media talking about it? Christopher Dring investigates Do you remember ShootMania at Ubisoft’s E3 press …
Read More »Video games will benefit from John Lewis store drive
John Lewis wants to open 21 more stores, and that could be good news for the games industry. The department store’s brand director Peter Ruis said at a retail summit last week: We need new shops, we don’t have enough. We’re not in the places we need to be.We need …
Read More »"UK eSports needs more investment"
Professional gaming in the UK is lagging behind its rivals in Asia, the US and Europe in terms of sponsorship, says eSports specialist Multiplay. The firm says that eSports is as popular in the UK as it is in other territories, but it’s not generating the same commercial attention. And …
Read More »Square Enix pulls controversial Hitman Facebook app
A Hitman: Absolution promotional Facebook app that challenges gamers to kill their friends because of their breast or penis size, has been pulled. The app, quite understandably, received consumer backlash when it went live earlier today. The product challenged fans to put a ‘hit’ out on their Facebook friends. Amongst …
Read More »WH Smith back in the game with Wonderbook
It gave up on video games in 2010, but now WH Smith is back on board… sort of. The newsagent chain is stocking all three versions of Sony’s new Wonderbook: Book of Spells. That includes the bundle which includes the PS3. WH Smith is also stocking the toys for Activision’s …
Read More »ANALYSIS: Publishers must ‘Follow Friday’
Top retail bosses have urged publishers to stick with Friday releases, despite growing demand for more global game launches. This year, 18 games have been released outside of the usual Friday slot to mirror US activity, where titles tend to launch on Tuesdays. These include Just Dance 4, Resident Evil …
Read More »We investigate the eSports phenomenon in this week’s MCV
This week’s MCV isnow available to view online – and it features a detailed investigation of the eSports craze. We also discuss the potential of Wii U, the call for global release dates, and review last week’s LGC. We’ve listed the contents in full below. Download our iPad app now,which …
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