MCV/DEVELOP News, events, research and jobs from the games industry
Trade association UKIE has called on publishers to sign-up to its download chart for PC games. The body has already seen leading publishers sign up, including EA, Focus Multimedia, Kalypso Media, Mastertronic, NCSoft, Sega, Sony DADC, THQ, Square Enix, Ubisoft and Warner Bros. A close-beta trial is currently underway, however, …
Read More »UK CHARTS: Killzone 3 outguns Bulletstorm to No.1
Killzone 3 has debuted at No.1 in the Chart-Track All Formats Top 40. Sony’s FPS beat EA’s highly anticipated Bulletstorm to the top spot. The Epic-developed shooter still enjoyed a strong first week, making No.2, which is no bad feat for a new IP. It is one of four EA …
Read More »No More (Guitar) Heroes
On February 9th at 9:30pm Activision announced its Guitar Hero series was going on indefinite hiatus. The news came as a shock, but was it really a surprise? Sales of Guitar Hero had collapsed. No longer the darling of UK retail, the series had become a nuisance, eating up precious …
Read More »Read this weeks MCV online edition
You can now read the digital edition of this week’s MCV magazine – simply point your browser here. You can download the PDF edition or flick through the pages online. Alternatively, for iPad owners, please give our iPad edition a try by downloading it for free from iTunes. In this …
Read More »Online games media records visitor boom
The readers of UK games magazines may be falling but there’s better news for the online brands. Eurogamer has seen unique visitors in November 2010 increase 15 per cent to 5,216,449. The firm has a daily average of 233,949 unique browsers and over 1m daily page impressions. The numbers are …
Read More »Mainstream press suffers big drop in readers
Mainstream magazines that feature game content have suffered a severe decline in readership, according to ABC audits. Magazines including Zoo, FHM, Nuts and Loaded have seen as much as 50,000 fewer readers. Film publications including Empire and Total Film have seen year-on-year readership falls of 22,000 and 3,000 individuals respectively. …
Read More »No growth for games mags in ABCs
The UK games mags have seen falls across the board, according to the latest figures from ABC. The steepest falls were suffered by Official Nintendo and GamesMaster, which saw readership falls of over 6,000 each. But there were dips across the board for all the games press – with the …
Read More »Xbox signs Kylie Minogue
Microsoft has teamed-up with Australian pop legend Kylie Minogue on a European marketing push. The firm’s Kinect title – Dance Central – is the headline sponsor of the star’s upcoming Aphrodite: Les Folies European Tour 2011. The partnership will mean the game will be prominent at each of the tour’s …
Read More »Simply Games withdraws Test Drive error
Internet retailer Simplygames.com has pulled Test Drive Unlimited 2 from sale, after mistakenly selling the game almost two weeks early. MCV was contacted by several retailers last week saying that Simply Games had broken Test Drive Unlimited 2’s street date, which is due for release this Friday (February 11th). The …
Read More »Europe becomes Sega’s biggest territory
Europe is now Sega’s biggest and most important market for boxed products. The publisherhas sold 5.95 million video games in Europe during the nine months ending December 31st. That’s more than the 5.77m sold in the US and the 1.9m sold in Japan. Overall the company shifted 13.63m boxedgames worldwide, …
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