Tag Archives: codes

Codes for an estimated three million copies of Codemasters racer Dirt 3 have been accessed and illegally distributed online. Kotaku reports that a promotion from graphics card manufacturer AMD was offering free copies of the game to anyone who purchased one of their graphics cards. However, the 3m Steam codes …

Retailer GAME has announced that it has rolled out its in-store digital games offering to 1,200 stores across the world. The move follows a successful trial of the scheme in the chain’s UK stores. The new territories now in on scheme are Ireland, France, Spain, Scandinavia and Australia. The range …

This latest few hundred words of early-morning, blurry-eyed ranting may come on the back of Sony’s confirmation of the PSN Pass. But it’s not aimed at Sony. Well, it is, insomuch as it’s aimed at absolutely every publisher in the industry. There are divisive opinions about what has become known …

Fight Night Champion and Shift 2 Unleashed are the first video games to incorporate QR codes. EA has teamed up with deodorant brand Lynx to introduce this unique form of in-game advertising to the Xbox 360 versions of its latest releases. Using a smartphone, gamers will be able to scan …

The first ever DLC for Call of Duty: Black Ops hits Xbox 360 today, and MCV has four codes to giveaway. First Strike features four new multiplayer maps including Berlin Wall, Discovery, Stadium and Kowloon, as well as a new Zombie map called Ascension. It’s expected to go live between …

The cash-strapped core gamer has found an unexpected ally in the rally against Project $10 – Activision’s Bobby Kotick. Publishers such as EA, THQ, Microsoft and many more are increasingly choosing to includes DLC codes with their new releases. These can be redeemed against additional in-game content or are sometimes …

The recent trend for including DLC codes in new copies of games and charging those who buy the game pre-owned is poorly targeted, according to Take-Two chairman (and in a few weeks CEO) Strauss Zelnick. Speaking in New York, Zelnick explained that US law clearly allows for the sale of …

The wide-spread efforts by publishers to earn extra money from pre-owned games hasn’t dented GAME’s second-hand game business. This year EA, Sony and THQ have introduced new measures that mean owners of games like Mass Effect 2, SOCOM: Fireteam Bravo 3 and UFC Undisputed 2010 must pay for an extra …

THQ chief Brian Farrell says the publisher must monetise used games and has called on retail to help. The outspoken exec says the firm needs to capture more of the value chain, but insists this is not an attack on the High Street. He told MCV that THQ will help …

Last year Amazon begun selling codes to download titles from Xbox Live via its website. Less than 18 months later, however, the retailer has pulled out of the service. We are no longer selling Xbox Live arcade game codes on Amazon.com,” a statement on the Amazon site reads. You can …