MCV/DEVELOP News, events, research and jobs from the games industry
Publishing giant fuses solid brands with social know-how
Read More »OPINION: Sims topples Zynga, and EA’s future is sealed
After nearly veering off the rails, the reinvented publisher may have finally found light at the end of the tunnel
Read More »The Sims Social passes Farmville on Facebook
EA title The Sims Social has seen its MAUs surpass that of Facebook giant Farmville on the social network. In total it now has an MAU base of 36m users. VentureBeat reports that EA’s title picked up 1.7m new users yesterday alone, taking its weekly MAU gain over 8m users. …
Read More »Online Pass generates $10m-$15m for EA
Electronic Arts may have invited negativity over the past year with its divisive Online Pass system, but it has turned out to be a nice little earner for the firm. During this week’s Citi 2011 Tech Conference in New York, EA CFO Eric Brown discussed the impact of its one-time …
Read More »Facebook and mobile app bring COD Elite to the masses
COD XP: Activision has confirmed that Call of Duty Elite features full Facebook integration and will be accompanied at launch by a mobile app. At the publisher’s Call of Duty XP event in Los Angeles, Infinity Ward’s creative strategist Robert Bowling and Sledgehammer Games co-founder revealed that dedicated apps are …
Read More »Zynga lines up new IP ahead of IPO
New project, Adventure World, could stimulate investor craze
Read More »Facebook games chief wants content to match consoles
The man responsible for getting more games on Facebook wants it to start hosting core crowd pleasers like shooters and footy sims. In an interview with MCV, Facebook’s global head of game partnerships Sean Ryan said he wants the site to have as broad a selection as that found on …
Read More »Konami turns to Facebook for PES 2012
Publisher Konami is using social networks to win back PES fans. The firm enjoyed a positive” Gamescom for its flagship football franchise, which has suffered in the face of a resurgent FIFA in recent years. Konami is ramping up its PR and marketing investment in social networks, and plans to …
Read More »The Sims Social goes live
The game that many think could be EA’s killer social gaming IP is out of beta and has gone live. The publisher says that the free-to-play Facebook game already has just short of 5m monthly active users. The game itself, which was developed by EA-owned studio Playfish, combines the iconic …
Read More »Smurfs Facebook game hits 4m users
Ubisoft’s The Smurfs & Co has become the fastest-growing Facebook game in the past two weeks, picking up 4.1m monthly active users. The town-building adventure game went live on July 29th and is currently the No.1 licence-based social game in the world, according to AppData. The Smurfs & Co will …
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