COD XP: Activision has finally lifted the lid on the premium membership to its new social networking service, Call of Duty Elite. During the company’s Call of Duty XP event in Los Angeles, CEO Eric Hirshberg announced that a 12-month subscription will cost $49.99 – equating to roughly $5 per …
Read More »Call of Duty XP: Day One – Live
This weekend, Activision is hosting its first ever Call of Duty XP, an event dedicated to the community behind its flagship FPS franchise – and MCV is right in the middle of it. We’ll be reporting everything that happens here, from the expected multiplayer reveal and Call of Duty Elite …
Read More »MCV GameTime: Industry TV advertising monitor (wk ending September 2nd)
We look at recent TV advertising activity for games and video games’ total share of all TV campaigns. Games and consoles TV advertising last week recovered from its lowest point year to date, recording 256 Men 16 to 34 TVRs. This is in line with 2010’s advertising pressure of 259 …
Read More »Brand Map: Fable on Kinect
This week, we’re going to look at Fable using the GameVision Brand Map you can buy direct from MCV online. At E3 in June, Microsoft Game Studios’ creative director Peter Molyneux unveiled Fable: The Journey, a new chapter in the Fable series that uses Microsoft’s Kinect. But is Fable such …
Read More »UK Software Sales Monitor: Market growth begins at £14.6m
The market leapt 62 per cent this week, spurred on by the release of Square Enix’s Deus Ex: Human Revolution which went straight to No.1. 14.6m was generated from game sales. Unit sales rose 32 per cent to 652,155 games sold. It was a much-needed boost after the retail market …
Read More »MCV Jobs Weekly: THQ seeks sales boss, Jagex’s new execs
In MCV’s latest rundown of the industry’s hottest vacancies and biggest personnel news, THQ is looking for a new UK and Ireland sales director, Jagex brings in two new executives and EA’s James Robinson is promoted as Rob Davey heads to Oz. THQ SEARCHES FOR SALES BOSS The WWE publisher’s …
Read More »INTERVIEW: Chris Spearing, PDP
Last month, MCV reported that US-based peripherals specialist PDP has opened a new UK office.But this is just the beginning of a larger expansion into Europe. PDP is the No.1 gaming accessories manufacturer in North America, by quite some margin,” the firm’s newly appointed European regional manager Chris Spearing tells …
Read More »Koch to ship Now! video game
Tubby Games has signed a distribution deal with Koch Media for its first release, Now! That’s What I Call Music: The Game. The Wii exclusive is a hybrid dancing and singing game, produced with EMI. Now! has been ubiquitous for over 30 years,” said Koch MD Craig McNicol. We are …
Read More »Rising Star challenges beat ’em up champs with SNK signing
SNK’s King of Fighters wants to lay the smackdown on its ‘dominant’ beat ‘em up rivals. SNK has teamed up with Rising Star to release King of Fighters XIII this October. The series is now 17 years old. King of Fighters is one of the most respected brands in the …
Read More »MCV Jobs Weekly: Jobs resigns, Ingham joins Music Week, Venom hires six
In MCV’s latest rundown of the industry’s hottest vacancies and latest personnel news, Apple CEO Steve Jobs steps down, Tim Ingham returns to Intent Media and Venom hires six new members. STEVE JOBS RESIGNSIn case you hadn’t heard, Apple’s Steve Jobs has resigned from his position as CEO. Earlier this …
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