MCV/DEVELOP News, events, research and jobs from the games industry
THQ chief Brian Farrell says the publisher must monetise used games and has called on retail to help. The outspoken exec says the firm needs to capture more of the value chain, but insists this is not an attack on the High Street. He told MCV that THQ will help …
Read More »End of pre-owned would have severe consequences for gaming
The eradication of the pre-owned games market would bring about grave consequences for the sector, one analyst has warned. MCV reported yesterday that a legal ruling in the US in could jeopardise the future of video game trade-ins, completely destroying the business models of many of the world’s key games …
Read More »Consumers positive about Online Pass
EA has claimed that it hasn’t experienced any sort of backlash from consumers as a result of introducing its Online Pass in titles such as Tiger Woods PGA Tour 11 and the upcoming FIFA 11. In fact, the publisher has gone so far as to say that gamers are positive …
Read More »Can multiplayer stem pre-owned?
A strong multiplayer offering is all publishers need to discourage consumers from trading in their games. That’s according to Treyarch studio head Mark Lamia, who believes Black Ops’ multiplayer is an ideal alternative to the one-time download codes other publishers have introduced in an attempt to dissuade pre-owned sales. Speaking …
Read More »Green Man Gaming to add seven staff
Green Man Gaming is hiring seven new recruits after securing additional funding. The ambitious digital firm is also launching its mobile Android platform next year, and is seeking partnerships with retailers across the world – including those based in the US. CEO Paul Sulyok said: We will be rolling our …
Read More »US: Best Buy rolls out pre-owned
Big-box American retailer Best Buy is to roll out its pre-owned games offer to 600 stores across the US this Sunday (August 29th), it has confirmed. The retailer signalled its intention to make the move in June. To begin with consumers will be able to trade-in their titles for in-store …
Read More »US: Target enters pre-owned sector
American retailer Target is to join the likes of Best Buy, Walmart, 7-Eleven and Toys R Us in offering shoppers the chance to trade in their old games and consoles for in-store credit. Its pre-owned scheme was yesterday debuted in Northern California and is expected to be rolled out to …
Read More »Sony supportive of Online Pass
Having required buyers of SOCOM Fireteam Bravo 3 on UMD to validate their game online by using a code before they could play online multiplayer earlier this year, it looks like Sony could roll out the model to all of its upcoming titles. On the principle of making online portions …
Read More »THQ doesn’t want to punish used gamers
The boss of core games at THQ Danny Bilson has come out with a far software message for the pre-owned message following scathing comments from the creative director of WWE at THQ Cary Ledesma. Ledesma said earlier today that I don’t think we really care whether used game buyers are …
Read More »THQ: Pre-owned games cheat publishers
Publisher THQ is fast becoming the leading voice in the industry’s apparent tirade against pre-owned software, and its latest outburst is the most aggressive yet. Speaking to CVG, THQ’s WWE creative director Cory Ledesma admitted: I don’t think we really care whether used game buyers are upset because new game …
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