ELM-Digitalia is working to expand its presence in the UK by promoting its range of Blu-ray repair machines. The company’s Eco series has sold more than 4,000 machines in its home market of Japan and ELM is working hard to raise awareness of the range in order to recreate this …
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HMV appoints new Head of Online
Entertainment retailer HMV has announced the immediate appointment of Sarah Hughes as its new head of online. Hughes joins from rival online firm Amazon and will head a team of 15 within the chain’s marketing department in a role that has been expanded to cater for HMV’s growing online aspirations. …
Read More »Want to work for MCV?
MCV, the leading print and online publication for the fast-moving games industry, is looking to grow its team with the appointment of a News Editor. This position offers huge potential for the right person. MCV touches every corner of the market, from publishing and retail through to games development. The …
Read More »Simon Cowell courts PlayStation
It’s as upsetting as it is admirable, but everything Simon Cowell touches seems to turn to gold: And now he’s fixing his sights firmly on the video games industry. According to an interview with the high-waisted mogul in this month’s GQ, Cowell is teaming up with Topshop entrepreneur Philip Green …
Read More »Yakuza 3 coming to the West
Sega has announced that Yakuza 3 will be released in Europe and the US in March 2010. The news follows repeat requests from fans to get the game released in Western territories, after it’s release in Japan saw it sell through half a million units. The game will feature English …
Read More »Batman bundle boosts Warner
Warner Bros is delighted that LEGO Batman is enjoying a new lease of life, racking up sales that put it head to head with the likes of Forza 3, GTA and Mario & Sonic. Despite being released back in September 2008, the game has seen renewed success thanks to its …
Read More »Tesco sales rise year-on-year
Leading UK supermarket chain Tesco has seen its annual Q3 sales increase 2.8 per cent year-on-year with ‘heavy discounting’ named as one of the chief reasons for its success. Non-food items such as toys and electrical goods performed particularly well. Total annual growth hit 8.8 per cent. The news comes …
Read More »GAME details Xmas marketing assault
Retail giant GAME has detailed a huge TV, cinema and print pre-Christmas marketing campaign for its two chains. For its Gamestation brand, the group has booked consumer print, TV and national press advertising, with the tagline: ‘Talk to the gamers’. The TV advertisement will feature a mixture of 30 and …
Read More »Horrid Henry gets second Xmas boost
South Peak is to give Horrid Henry: Missions Of Mischief a shot in the arm with a renewed marketing push. The publisher has drawn up a second marketing campaign to raise awareness of the Wii version, which hits shelves today. The move has also been prompted by the success of …
Read More »Sales slump at GAME
GAME Group’s sales have fallen 10.8 per cent for the 44 weeks to December 5th – despite strong sales of FIFA and Modern Warfare 2. Like-for-like sales were for the same period were down 15.1 per cent, while total UK sales were down 14.3 per cent. Meanwhile, for the 18 …
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