Microsoft has launched its latest attack on Apple’s Mac vs PC marketing campaign, lambasting its rival’s pricing, which it alleges is far more expensive than PCs. Using a volunteer – who is told that if she can find a 17-inch laptop for under $1,000, she can keep it – Microsoft …
Read More »O2 reveals iPhone price cut
As rumoured last week, UK mobile operator O2 has lifted the lid on its upcoming iPhone discounts, and it’s the eradication of the upfront single payment on some tariffs that has caught the eye. Commentators are speculating that the moves come ahead of the end of O2’s exclusivity deal on …
Read More »Nintendo powerless to up Wii street price
Wii platform holder Nintendo has told MCV that it is powerless to up the street price of the Nintendo Wii – adding to the concerns of many of the nation’s indies. MCV today exclusively revealed that Nintendo is to up the trade price of the Nintendo Wii by around 19, …
Read More »DS Lite trade price safe for now
Following the news that Nintendo is to up the trade price retailers pay for the Wii – leading to fears that the machine’s price on the High Street could increase – Nintendo has told MCV that it has no immediate plans to up the trade price of the DS Lite. …
Read More »Wii price set to rise in the UK
Nintendo has confirmed to MCV that it is to increase the trade price of its Wii console for UK retailers, a move that could lead to the console’s price rising on the UK High Street. However, retail will decide whether the machine’s current 179.99 price point sticks, or whether consumers …
Read More »Microsoft slashes XBL price
Xbox 360 platform holder Microsoft has cut the price of Gold membership to its Xbox Live service in both Europe and North America in what it is describing as a limited time” deal The North American price has dropped from $49.99 to $39.99 whilst the UK price has fallen 5 …
Read More »PS3 price cut rumours intensify
Whilst a PS3 price cut of some sort seems certain within the coming months, one analyst has gone one further by predicting that a drop will be confirmed within days. Recent channel checks indicate increased speculation for a PS3 price cut announcement from Sony in the next couple of days,” …
Read More »Reeves: Theres a lot of fight left in us
In an interview with The Guardian , SCEE boss David Reeves has claimed that PlayStation has to suffer a little” in the battle with its next-gen competitors, conceding that the machine’s high price has caused problems but insisting that the priority remains staying profitable – a goal the European PlayStation …
Read More »Share prices tumble in wake of financial results
The world’s leading game companies are reeling on the stock exchange in the wake of the recent spat of financial reports, with French publisher Ubisoft suffering particularly badly. Following yesterday’s Q3 report, Ubisoft’s stock price has since dropped by 23.5 per cent on the Paris exchange, most likely as a …
Read More »GTA IV: The Lost and the Damned priced
Rockstar has announced that the upcoming Xbox 360-exclusive downloadable content for Grand Theft Auto IV, named The Lost and the Damned, will cost 1600 Microsoft points when it’s released on February 17th, Eurogamer reports. That equates to around 13.50 in real money, though can work out cheaper depending on where …
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