MCV/DEVELOP News, events, research and jobs from the games industry
Gareth Edmondson succeeds Heaton as CA's studio director
Read More »Former Sega Europe President of Studios Tim Heaton takes lead as Sega Europe’s chief studio officer
Google partners with BT to ‘deliver the best cloud gaming experience’ in the UK
"We’re able to help them push the limits of gaming"
Read More »Guerrilla co-founder Hermen Hulst is Sony’s new head of Worldwide Studios
Shuhei Yoshida to head up new initiative focused on "nurturing external independent creators"
Read More »Xbox boss Phil Spencer becomes executive vice president of gaming at Microsoft
The promotion for the head of Xbox and Microsoft Game Studios follows a corporate reorganisation
Read More »Sega’s James Schall promoted to VP of digital business
Sega Europe has promoted James Schall to vice president of its digital business, the publisher has announced. Previously director of digital distribution, Schall will continue to build on Sega’s digital success across console and PC to take the company into a leading PC powerhouse. He will also continue to work …
Read More »Andrew Sheppard promoted to CEO as Gree rebrands
Company will now be called Gree International Entertainment
Read More »Crowd Control: How to get your game noticed
Influencers, studios and experts in marketing and PR chime in with tips on how devs can get the word out
Read More »Nvidia shines spotlight on smaller devs with new Indie Spotlight programme
Graphics card maker pledges ‘no catch’ support for lesser-known games by exposing them to its community
Read More »‘No Sale Promise’ campaign wants players to stop waiting for price cuts
‘By deliberately not participating in the ‘culture of sales’, at least for a while, you risk losing out on revenue and visibility that those sales could have generated’
Read More »Invest more in promoting your game, SNJV advises
Studios currently only invest 12 per cent of budget in promotion, with recommended ratio 1:1
Read More »