MCV/DEVELOP News, events, research and jobs from the games industry

Nintendo may still be spending heavily to promote the 3DS, but now third-party publishers are getting in on the act. Namco Bandai has launched its ‘Inspir3Dgaming’ campaign to promote its 3DS games every month from June 2011 to March 2012. Ads will reach thousands of readers of specialist gaming publications …

TheSixthAxis has taken a major step in becoming a mainstream games website. The firm is starting to attract advertisers to its site after racking up some 472,000 unique monthly visitors and almost 900,000 visits a month. For an indie site with no backing from a major magazine publisher, we’re hugely …

New subscription-based Call of Duty service to launch with Modern Warfare 3

Crysis 2 creators sign as Platinum Sponsor for July 20th event

2010 was a terrible year for new IP. Not in terms of quality – the likes of Bayonetta, Dance Central, Heavy Rain, Vanquish and Enslaved were amongst last year’s most critically lauded titles. But commercially new IP was a non-entity. Out of the 30 biggest sellers last year only one …

2010 was a terrible year for new IP. Not in terms of quality – the likes of Bayonetta, Dance Central, Heavy Rain, Vanquish and Enslaved were amongst last year’s most critically lauded titles. But commercially new IP was a non-entity. Out of the 30 biggest sellers last year only one …

Activision has at last detailed the mysterious premium Call of Duty: Elite service. Going into public beta this summer, Elite will ship with November’s Modern Warfare 3. The service, as we know, has been developed by new Activision studio Beachhead though has also had input from Infinity Ward, Treyarch and …

This year’s Call of Duty: Modern Warfare 3 represents far more than just another addition to the popular series – it’s also about a big step from a major publisher into further monetising what is an already massively lucrative gaming franchise. But the headline that Activision will struggle to escape …

The man in charge of Modern Warfare 3 co-developer Beachhead has outlined his lofty ambitions for the pioneering new console service. We believe this is the future of connected entertainment,” studio head Chacko Sonny told MCV. Our goal is simple: to enrich the multiplayer experience. Call of Duty has the …

A coincidence or a big middle finger? Either way, Apple confirmation of what promises to be an exciting keynote address to kick off this year’s Worldwide Developers Conference has given journalists a logistical nightmare. The presentation will kick off at 18:00 UK time on Monday June 6th. However, Microsoft’s E3 …